Recent content by reddvinylene

Hi, I'm trying to forecast some sales. I have no idea what I'm doing, but anyhow: I have an Excel spreadsheet listing the states I want to market to, the GDP per capita (PPP) of each state, how many men there are in my market, and how many women. I assume the conversion ratio is 2% for men and...

Hi, I'm trying to set up this online fashion store and right now I need to set a reasonable AdWords budget. A guy I know uses about $7000 / month on his online marketing but it's not just PPC but also ad space at popular websites within his niche. Other than that I have no idea where to...

Anybody know about trust marks and their conversion rate increase? Like McAfee, TRUSTe and the like. Perhaps also SSL-certificates and their conversion rate increase? I know that the McAfee Secure trust mark gives ecommerce sites a 3% increase. Can anything beat that?

Are there any ad networks that lets you customize your ads? For instance, I wanted to change my ads' font from Verdana to Arial. Google didn't allow that. I wanted to make them lowercase. Google didn't allow that. I wanted to be able to display just 1 text ad at the time. Google didn't allow...