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I'm deciding how to make a landing page. Looking around it seems a lot of people really like Wordpress for landing pages. Others say don't use Wordpress. So, three questions: 1) What are the arguments for using Wordpress? 2) What are the arguments agains using Wordpress? 3) What is the...

There is a similar question in this section, but I think I'm asking something a little different. Is direct linking always going to be the most preferable option (vs creating a landing page) if the direct link does a good job selling the offer? What is your method of deciding whether or not...