423 Impressions = 0 Clicks ??

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taktikz

WF Veteran
Oct 22, 2008
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Tampa, FL
My image hosting site isn't getting any clicks. So far today, 423 impressions with 0 clicks. Yesterday I received 720 and 0 clicks also...


You can view the site at imglab . com
 


My question is, what can I do to get higher CTR?

Maybe use a google 468x15 link bar, and place it near your navigation.
Or if you use vertical navigation, get one of the link list and place them into the column. Helps for accidental clicks.

For example on the front page you have two typical banners, one on top and one below. Try turning the top one into a link bar and placing it just after the green ending. But the second one, make that a link bar too, but put it inside of the green area on bottom.

And if you work with any affiliates, probably try putting a banner/button next to the actual upload button :P
 
Not sure I get the question.

Are you driving traffic to your site with ppc?

Or are you trying to get people to click on the goog ads which are largely irrelevant to what people are using your site for?

Is its the latter, why the hell would anyone using your site need to click those ads?
 
I have a friend who's running an image hosting site (this is why I was looking for scripts a month ago)
In his first week, he blew about $200 on PPC to get traffic for it, made about $15 back in affiliate sales, and the traffic kind of died after the PPC campaign did (and we found a single word keyword that gets plenty of looksie, but almost no competition: go figure?).
We're now working on the whole SEO bit, and trying to get the thing to just go viral on its own.

In my experience, I'd say you've got a couple of ways to go about it with an image gallery.
First thing is stop buying traffic after a couple of weeks and hope it gets sticky on its own. Also make sure you've got an RSS option for the latest uploads, as people want to see new content.

In terms of making money from it, make sure you're not saturating the ads. People didn't come to see ads, they came to see pics of something.
One add between the menu bar and the pics, and maybe another on the side or the bottom. No fucking Adsense!
If you can figure a way to insert the ads into the image gallery from time to time, all the better. i.e. You've got a gallery of motorbikes, put up a random sprinlking of pics that are actually linked to one of your affiliates. Alternatively, have the ads just look like another row of pics at the bottom.

Finally, in so far as the clicks go, it could be a tracking issue.
Get a tracking script like 202, or even a click-heat-map. If it's showing a few clicks here and there on your ads, talk to your manager and find out what you/they're doing wrong with the tracking.
 
provide the user with some reason to click on the ad, users today are adblind. use ads that appear to be part of the site and entice the user to click on them.

AdultAdWorld has a paid click banner creative that looks like a navigation menu that can be integrated into your site.
 
Which affiliates/advertisers are ideal?

I've tried Adbrite with even less success and I've never heard of AdultAdWorld...
 
Maybe you may do better with ads that pay you for impressions rather than clicks. Honestly, I think very few people will click on ads like the ones you have showing now (they say things like "upload and share images" and "vectorize in 24 hours".

If people are uploading stuff like pics from a party or whatever, they're not going to be interested in ads from other image hosting and picture editing sites.
 
So you have an extremely low ctr is your question and how to increase it right? If i were you I would be looking at how to increase my traffic more. Most image hosting sites rely on getting .20 to 1.00 CPM banner ads on the site. The sheer number of pageviews makes up for the low ctr
 
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