Accepted a $30K Offer for Main Money Maker, Now What?

Nohel

Nohel

New member
Sep 5, 2007
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San Francisco, CA
I just accepted an offer for $30K for a website I started from ground up. It's been a two year project to get it ranking and making money. Since that was my "baby," I focused most of my time on it and no other site as I also have a day job and write.

With this sale, I'll have some cash to invest into something that's already built/ established instead of building something from ground up again. I'm pretty confident that I can get a new site ranking pretty quickly as I found some great things that help. I've learned a lot these past two years...spent a lot of money ranking for kw's that didn't do shit for me, but taught me a valuable lesson.

Wanted to get some thoughts of what to do with the money from the sale. Keep in mind, there is a 15% selling fee that will be taken out of final amount. I want to reinvest most of the money from this sale.

Thoughts on how to reinvest? I have ideas, but wanted to see what you all thought.
 


how much was the site making you?

from my experience it's pretty expensive to buy a site that already exists and people don't really want to sell.
 
Only you can really decide this, it's impossible to give you any advice whatsoever as your question is way too broad.

If you've got some extra cash, I would look for a decent brandable domain name in a niche that interests me and then work from there. That said, don't just overspend because you have this extra cash laying around now.
 
I would invest a chunk of it in a Larger Basement if you already have one, or build one if you don't have one yet. That way you own your destiny. And the single most important Asset for a Website owner.
 
I never really got the concept of buying pre-made money making sites (unless you get a great deal or something). It seems like such a dangerous investment of capital, as one thing could completely kill that sites revenue.

Therefore, I would suggest that you reinvest that money in new sites. It may not get you back to making money quite as quickly as buying a profitable site, but in the long run I feel like that would be the best investment. Or at least that's what I've always told myself. Use some smart out-sourcing and you'd have a minimal workload to setting up a new money making site.
 
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KEEP IT REAL BRO!
 
Congrats on the sell!

I'd have to agree with post #7.

Why buy something premade if you can do it yourself? Outsource here and there, but never the whole thing. Especially when you have a great deal of experience.
 
Congrats on the sale!

First off, use about 20% of that for reinvesting. Don't go all in on just one site. That isn't smart.

Good sites are hard to find, but they can be found. Look on Flippa.
 
Congrats!

It sounds like you're mostly interested in getting another site off the ground. Though, if it was my money, I'd personally try to get some profitable PPC campaigns going again.

It sounds like you know what you're doing though. You should focus on a few sites and outsource everything from A to Z. Find a formula for fastest profits, sell, rinse and repeat.
 
Unless you signed a non-compete then rinse and repeat. You already know the keywords that work.
 
like mont7071 said, did you do a non compete?

Regardless, I always put 50% back into my business. Take 15k and put it into your business with new sites/ideas.
 
@mont7071 - No on the non-compete.

@pfgannon - I used to be in PPC prior to SEO...might look into firing up some camps, but think I want to invest into SEO properties again.

Outsourcing it all will definitely be key this time around. Not sure if I want to go on flippa for site hunting, but I'm always keeping an eye there.

I'll probably map out the plan, from target audience, kw's, monetization strategy, and outsourcing, and then look for a premium domain to fire something up. One thing I did not do last time is outsource as much as I could have. That was a pain, but learned some valuable things.
 
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