AdWords Placement Targeting - no impressions??

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dsiomtw

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Mar 12, 2007
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End of the rainbow
I've been playing around a lot with placement targeting lately, but I seem to have a problem getting my ads to show.

I'll target a bunch of domains, enter a super high max CPM, and after 1-2 weeks my ad is lucky to be shown on half of them. Is there some way to speed up the process, or other factors that would be preventing my ads from being shown?


A related problem is that even once my ad does start appearing on a certain site, it may stop showing for a few days or a week, and then start showing again.


No matter how high I set my max CPM I can't seem to get my ads to show reliably all the time. Is this normal?
 
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It's a malfunction with google..
I was receiving tons of impressions & clicks last week, now versus 1000 clicks a day and alot of impressions i'm getting 20 clicks..
My keywords are still doing fine though.

Maybe your campaign hasn't been approved yet.

Call Google..
 
Talk to Google about it.
I had the opposite problem last week. I suddenly had a batch of image ads approved for placement on a major and largely popular site. I had been meaning to set the CPM and the budget down before launch but forgot about it in the midst of launching other campaigns.

Well, all the sudden my placement campaign was activated and two hours later I had burned through 300,000 impressions, decent CTR, and with an effective CPC of $3.... ouch.. the cost was ugly.
 
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