Any real keyword data available?

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scubaslick

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Sep 18, 2007
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This may mark me as a total asshat, but here goes:

Is there anyplace on the internet to find actual search data about a key phrase on the engines? Every tool I've found is "estimated" or some bland generic and generally useless category. I guess I'm just dense, but... why the fuck would the search engines give estimates to their advertisers when they have exact data available?

Google's keyword tool: "average" search volume. What the FUCK does "average" mean????

Overture: dead? Wounded? Who knows, but I can't seem to find a pulse after April '07.

Keyword tracker: estimate based on.... what exactly? Google API? Overture? If so, is it accurate?

SEObook: half the fields are unpopulated.

Nichebot: who fucking knows what it actually uses or outputs. I threw up in my mouth with boredom about 40 minutes into Captain Prozac's video tour.

I know for a FACT that computers can count and (TADAAA!) the search engines are all computers and there are, in fact, an EXACT number of bloody searches for any phrase in any calendar month.

Why the fuck can't I find this basic data?

Any thoughts?

Am I really just so fucking retarded that I'm missing something?

Never mind, I know I'm a fucktard, but I'm 4 gin and tonics in (/wave havokb8) with the weekend to kill doing research and I'm just... tired of finding nothing but shit for data.:xomunch:

/rant off
 



Illkity you've got nichbot in your sig, so maybe you can tell me.

What the fuck does it actually do? There's no trial or anything that I can find. The site is... a bit like a retard with a blowtorch and a bucket of frogs; Funny to watch, but really sucks if you need to figure out what it's good for.

If I put in a keyword or string like... fuck I don't know "pig groomers", what output do I actually get?

Real search results?
Related keyword searches?
Advertiser bids?
Moon-Unit Zappa's interpretive dance about the way people really felt when they eat bacon?

I mean seriously, there's no way to tell from the website without watching all the videos which made me want to eat a .12 gauge sandwich with a side of butt plug.
 
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scubaslick, I feel your pain.

The data on keywords is so random it seems. Different tools give completely different answers. This is how I've managed to make it all workable:

I have a subscription to Wordze, their keyword data is the worst so far. It's heavily skewed towards the UK. I do like their other tools so I'm keeping it for now and I use three others to actually get my data, those are SEOBook, Keyword Discovery, and Wordtracker (not too often from there, the data seems older).

I open two windows, one for SEOBook and one for Keyword Discovery. I go to SEObook first and put my keyword in. Their numbers are much higher than anyone else's and it seems like they're inflated. Their numbers are monthly traffic numbers. I then put the keyword into Keyword Discovery. KD is the most up to date it seems, I noticed that with specific terms that were affected by the season, and they had the most logical results as far as order (most to least searched). As far as if their results are daily or monthly...I am pretty sure it's daily.

I don't look at the specific numbers, I translate it into something as simple as "lots of traffic" or "not a lot of traffic". I use a really highly searched term as a baseline for comparison ( here is one way to get that Top 500 keywords. Most searched words on internet) . If a term is in the right range of traffic that I want, and it's something I can compete in, I go from there.

Do I ever really know the exact amount of searches? No. But it works. I want traffic, I want to be able to rank for my keywords, and I can get all that without finding out the exact number. I can use the tools as a guage of hot or not.
 
Another thing....

while computers can count, you're looking at an entire world of people with computers. Half that world has crappy internet, so even with the best data collection tools the data can't be collected. The human element messes things up, because search counts can be manipulated. Depending on where a certain tool gets it's data, is a factor in the overall picture of how accurate that data is.
 
Thanks BlondeTM. I needed to step back a bit and see the larger picture that as long as I can see a relationship, the exact volume doesn't really matter all that much.

I can make my own data sets after I drive some traffic.

+rep for smacking me in the head and waking me up.:bowdown:
 
No problem. :) I used to agonize over search results, and tried to get it down to a specific formula, like "if I go for this term, I'll get x amount of traffic per day, so I need y amount of terms to get the traffic I want".

What happened was that the keywords would underperform or over perform, and the end result was that I got the traffic I wanted but it wasn't a specific number. Now I just shoot for good quality terms I can compete on with a general idea of what type of traffic I'm looking at.

It wasn't easy to adjust, because I tend to be black-and-white about things. I want to know exactly how Google works, and the exact formula for doing what I want to do. I learned through lots of trial and error and admitting that things aren't always black and white (I still hate admitting that) to do well with averages.
 
Illkity you've got nichbot in your sig, so maybe you can tell me.

What the fuck does it actually do? There's no trial or anything that I can find. The site is... a bit like a retard with a blowtorch and a bucket of frogs; Funny to watch, but really sucks if you need to figure out what it's good for.

Nichebot give you access to both keyword discovery and wordtracker paid databases. Beyond that there are some nice feature to manipulate keyword lists. There is a $1 trial.

In reality, 90% of the keyword research I do is using free tools. I use nichebot becasue it's cheap and it allows me to also manipulate the free results from overture and wordtracker. If I need to do a paid kw search then I can.

Now aside from everything I said basically all keyword tools (including nichebot) are crap unless you know how to use the results. For that there are plenty or threads here that tell you how to use them. I'm just too lazy to look them up. My favorite tip is using google trends to separate the good stuff from the crap.
 
The best thing is to do blackhat seo and ppc. you can build blackhat sites that generate you free organic traffic, and if done right you can get x,xxx to xx,xxx real user searched keywords and even get the ones that convert if you track it.

then you can take those kws and the new info you have apply to paid search

ive been doing this and its the best thing ever. its all about being resourceful
 
I'm having the same problem, since seobook's keyword search tool doesn't always work, and it was down for several days last week or the week before. I'm thinking of trying to use niche inspector for this, somebody said it's ok but the numbers seem to be accurate. Anybody tried niche inspector?
 
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