Better for forum domains: KWforum or KWforums?

[Lambo]

I always assumed forums was better because thats what I thought everyone calls it but KW tool shows a lot of cases where xyz forum is higher searched. Also in terms of branding I kind of lean towards forums but there are things like WaFo out there which is singular. Thoughts?

 

[Louey37]

I played around with this a lot and just ended up going with the higher search term.

I don't know if there's a right or a wrong but it just seemed right to me.

 

[pfgannon]

Pick the one with the higher search count. As you already said, different niches will prefer one or the other, and the search data is a pretty good indicator.