Blu E Cigarettes Are Herping A Derp

Enigmabomb

Enigmabomb

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Feb 26, 2007
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Than Franthithco
I got an email from Blu today. They said that they are forbidding affiliates from using their brand name in the URL. Not just the domain name, but the URL. So my site...

This is the URL where we found the violation attributed to your Affiliate ID.
http://generic.tld/blu-cigs-review/


I hate when companies use affiliates to get big, then get totally retarded. I'm just going to let them terminate me then promote some other brand that converts better.


Hurr to the Durr.




 


Oh really? Give this a go:

1) Rewrite the review to be negative
2) Promote their competitor
3) Place an invisible cookie in case the visitor decides to order Blu anyway

You win, they lose :)

When will idiotic companies realize that brand bidding by affiliates is about the best thing they could wish for. Wouldn't you rather have pages upon pages of links praising you rather than a mixed bag of results with competitors bashing you and stealing (potentially) ready to buy traffic?
 
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Fleshlight aff program has been heading this way as well. Heard of a few affiliates that are being refused payment, because they have the term "fleshlight" in the domain or URL.

I just do not understand what goes through the mind of affiliate programs when they do a 360 and start implementing these concepts.......after their sales have been driving solely by affiliates for extended periods of time.

This is why we have always and will always allow affiliates to bid on our brand names, use our brand names in the domain itself, and so on and so forth.

You're making us money and building brand awareness....why would we punish you for that?
 
It's really interesting seeing the CPA side of the world.

Most digital peeps (even the biggest) encourage brand name bidding on PPC, in serps, domains, urls, blogs, 3rd party sites, tubes...

I'd probably have to spend a few million fucking dollars to equate the same brand awareness my affiliates have given me by letting them have no holds barred rules re how they promote the brand name - as long as they are making sales and not misrepresenting the offer I agree with the above that it's a) stupid b) a great way to steal from your affiliates i.e. having these rules in gray/appear later/not defined well, etc... imo they lose WAY the fuck more on the big picture than they might make on 'keeping their brand safe' or skimming from you guys like this.
 
DrewClement said:
Fleshlight aff program has been heading this way as well. Heard of a few affiliates that are being refused payment, because they have the term "fleshlight" in the domain or URL.

I just do not understand what goes through the mind of affiliate programs when they do a 360 and start implementing these concepts.......after their sales have been driving solely by affiliates for extended periods of time.

This is why we have always and will always allow affiliates to bid on our brand names, use our brand names in the domain itself, and so on and so forth.

You're making us money and building brand awareness....why would we punish you for that?
Click to expand...

LOL



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megatabbers said:
Oh really? Give this a go:

1) Rewrite the review to be negative
2) Promote their competitor
3) Place an invisible cookie in case the visitor decides to order Blu anyway

You win, they lose :)

When will idiotic companies realize that brand bidding by affiliates is about the best thing they could wish for. Wouldn't you rather have pages upon pages of links praising you rather than a mixed bag of results with competitors bashing you and stealing (potentially) ready to buy traffic?
Click to expand...

Game set match. Although I am sure they will send you a take down notice because of this.
 
tencentpiece said:
Game set match. Although I am sure they will send you a take down notice because of this.
Click to expand...

Actually, the only thing they can come after you for is the cookie stuffing. Otherwise, you can use their name in your site files and bash them all you want and promote whoever else you want. They can't stop you from that - provided you're not slandering them, that is.

During my last product launch my competitors went to town with my brand name. The whole first page of Google was filled with pages bashing my product while leeching off my traffic to promote theirs.

Product bombed but lesson learned: have affiliates protecting your turf.
 
That's just silly,
I wanna see them taking down the urls like engadget.com/2011/09/07/blu-e-cigarettes-alert-you-when-another-smokers-nearby-hope-to
It's clear that they just don't need the affiliates no more.... Sad
 
A guy at church was smoking one of those. He says "Don't worry it's not real" I'm like "uhhh yeah, got that, thanks."

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alsoinb4church?omgwtfbbq.gif
 
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