This is something I've been wondering for a while and I haven't seen discussed, despite searching for it.
When starting a new campaign, do you make sure before you start it that you'll be able to make $100+, $1000+, $10,000+ per day, etc?
For example: you have a fantastic idea for a campaign on Facebook. You do your interest targetting and find that you've only got a target audience of 100k people. Assume you figure you'll only be able to make $5000 profit off this campaign. Do you bother? Or do you have a specific amount of money you want to be able to earn from a campaign which is much higher than $5000?
If no one wants to tell me that's fine too, but I figured I'd throw it out there as I am genuinely interested in what others see as being worth running, money-wise.
When starting a new campaign, do you make sure before you start it that you'll be able to make $100+, $1000+, $10,000+ per day, etc?
For example: you have a fantastic idea for a campaign on Facebook. You do your interest targetting and find that you've only got a target audience of 100k people. Assume you figure you'll only be able to make $5000 profit off this campaign. Do you bother? Or do you have a specific amount of money you want to be able to earn from a campaign which is much higher than $5000?
If no one wants to tell me that's fine too, but I figured I'd throw it out there as I am genuinely interested in what others see as being worth running, money-wise.