Competing Against Unrelated PPC Ads

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LazyD

$monies = false;
Dec 7, 2006
655
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Wine Cuntry
wildfoxmedia.com
So, im currently running a campaign where the words "finance", "financing" and "credit" come up in every phrase, I have long tail keywords and im still working on scraping more together... Im having a big problem though...

I seem to be competing against tons of credit card companies, payday loan and bad credit loan ads - These ads arent even related to my search but it seems like those companies have just put a blanket over the word "credit" or "financing" and bid like $3 a click to get to the top no matter what...

How can I compete against these fucks? Ive tried changing my keywords to phrase match but that still isnt helping...

Again, my campaign is not for credit cards or payday loans, its for financing something... (Not a car, or home, etc.)
 


Financing boob jobs?

I guess you'll be out of luck with Google, maybe try a 2nd or 3rd tier search engine for some traffic.

::emp::
 
Howd you guess...

Hah, yea, its a plastic surgery financing offer...

Yea, you can try searching for: easy financing for tummy tuck with bad credit

Get a couple of related ads but shit like mortgages, bad credit loans, etc...
 
Maybe contact some clinics directly?
Make a directory of clinics for region / city.

Ask them if they work with a financeer.

Hit him up for an ad or two.

::emp::
 
Yea, you can try searching for: easy financing for tummy tuck with bad credit

Zero in on your target audience with phrases like, "pimp my mobile home" "buy pork rinds in bulk" and "use concrete blocks as jack-stands"
:eek:
 
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