Convertion rates

TheCheesePolice

New member
Mar 6, 2010
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Hi,

Looking into some PPV right now, and naturally, being the paranoid person I am, I'm stuck doing a load of maths. I've looked around some different PPV companies and the one I found the least suspicious had a $15 CPM. This sounded quite a lot to me, but I still did some calculations; to break even, I need a 0,1% CR for a ClickBank sale. This seems a bit unreasonable to me, but I figured I'd ask you guys since you're more experienced. Is it a no-go?

Thanks a lot.

Edit: I meant conversion rates. Sorry.
 


For PPV advertising you generally need at least $1,000 to play with and experiment.

CPM can range from $4.00 - $20+ depending on your level of targeting.

$4 - $7 RON (run of network)
$7 - $10 Category targeting
$10 - $20+ Keyword & Url targeting

It's important to do your research prior to doing PPV. You have to account for a lot of variables such as demographics, keywords, urls, etc. Having the right offer also matters to. Not much I can tell you other than to thoroughly research and test.