diesel using social media in a creative way... they installed kiosks with cameras and connected to stations so users can connect with Facebook near the dressing rooms in their European stores. People can try on clothes and automatically post pictures to their Facebook profile from the dressing room to get friends' feedback before they buy.
[ame="http://www.youtube.com/watch?v=_P-zA90yI64"]http://www.youtube.com/watch?v=_P-zA90yI64[/ame]
[ame="http://www.youtube.com/watch?v=_P-zA90yI64"]http://www.youtube.com/watch?v=_P-zA90yI64[/ame]