Doubleclick, Google Adwords or Google Display Network?

LittleMike

LittleMike

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Apr 1, 2010
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I'm currently spending a lot per day on remnant/re-targeting banner advertising with Yahoo. It's banner advertising not text ads. And it targets a specific profile of user.

Let's say I want to scale even further, what's my next best bet?

Does doubleclick have a huge inventory and targeting?

Or is it the google display network is that the same thing?

Or is a better bet to go after text ads on the google content network?

The clicks I generate with banners are high priced ($2 each+) but I can put up with that kind of cost when I'm spending $20k/day.
 


Nice one jackass, but my question was not which one works. It was, which is the biggest with most available inventory and fit for large advertisers.

i.e. I don't wanna spend my time targeting some keyword group to get 67 clicks/day. I preferably want a rep, and want to scale quickly.
 
jackass, i do believe you have no clue what your talking about considering you mentioned "but my question was not which one works", I never said to test them out to see which works...

Instead of sitting around waiting for a handout like Obama is teaching everyone to do, test them out yourself and see which one offers the largest inventory and fastest scale for you. Even better, how about calling them and talking to a rep and asking them how much inventory they have in numbers.

Next time, just put a little effort in your campaigns before asking.
 
eliquid said:
jackass, i do believe you have no clue what your talking about considering you mentioned "but my question was not which one works", I never said to test them out to see which works...

Instead of sitting around waiting for a handout like Obama is teaching everyone to do, test them out yourself and see which one offers the largest inventory and fastest scale for you. Even better, how about calling them and talking to a rep and asking them how much inventory they have in numbers.

Next time, just put a little effort in your campaigns before asking.
Click to expand...

Good idea. Translate that post into Hebrew and I'll paypal you a buck.
 
i thought google content = google display network now. So wouldn't it be "text ads on the google display network"?
 
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