Finding affiliates to test different weight loss offer?

penguinbc

penguinbc

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Sep 2, 2007
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So I started a weight loss offer recently that is not acai or colon but is a rebill that pays around 40CPA, it is kind of unique but am having trouble getting any traction on it from affiliates. I am listed at a network or two and have been for a month or so but not getting any kind of serious traffic or interest.

The one affiliate that did manage to give it a try and is still promoting it with an email campaign that is pointed to a news lander type page is converting at around 30% of people who clicked from the lander to the offer, and this was at around 100 leads. Not much data to go on I know which is why I am trying to figure out how to get more.

I guess my question is really just how does someone go about trying to get affiliates or publishers that are doing good with weight loss offers to give an offer a try that is not acai or colon but is the same kind of rebill offer? When I asked one of the networks why they diddnt think it was gaining much traction they told me because it was not acai or colon and affiliates are always looking for more acai and colon. Just looking for advice on where to look for affiliates or pubs that are willing to test a weight loss offer out since just throwing it up on a network or two does not seem to be doing much.
 


penguinbc said:
I guess my question is really just how does someone go about trying to get affiliates or publishers that are doing good with weight loss offers to give an offer a try that is not acai or colon but is the same kind of rebill offer? When I asked one of the networks why they diddnt think it was gaining much traction they told me because it was not acai or colon and affiliates are always looking for more acai and colon.
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Maybe you can start by providing a link to the site and asking us what we think of it? I think what the network told you was bullshit. People are looking for offers that convert.
 
Steroids said:
Maybe you can start by providing a link to the site and asking us what we think of it? I think what the network told you was bullshit. People are looking for offers that convert.
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I sent you a pm with the offer in it, just did not want to publicly post it for a couple reasons. Glad to share it over PM tho. Any advice is appreciated.
 
PhilipShapiro said:
Hey Penguin,

You might want to try working with networks that specialize in the Health niche. Maybe check out HealthConverter.
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Thanks, yeah man got it covered. I am on the lookout for more networks. I guess it is just a matter of finding the right ones and not ones that just list the offer and be done with it.
 
Yo , one way I would recommend , go to forums show some statistics to everyone there and PM all the big affiliates interested in promoting .

30% is huge man .
 
at 30% on a $40 payout means an EPC of $12 for the offer page!! Or am I missing something? That is waaaaay higher than Acai and most colon upsells are seeing. If those numbers are right then I would have thought networks would jump on it.

PM me details pls.
 
nickster said:
at 30% on a $40 payout means an EPC of $12 for the offer page!! Or am I missing something? That is waaaaay higher than Acai and most colon upsells are seeing. If those numbers are right then I would have thought networks would jump on it.

PM me details pls.
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About 30% of people who clicked the link on a good news lander that were sent to the news lander from a high targeted email and email list. Sorry, I diddnt mean to misrepresent the numbers or anything I just thought it was a pretty normal conversion rate for a high targeted email list and news lander.
 
nickster said:
at 30% on a $40 payout means an EPC of $12 for the offer page!! Or am I missing something? That is waaaaay higher than Acai and most colon upsells are seeing. If those numbers are right then I would have thought networks would jump on it.

PM me details pls.
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Email traffic is different from regular traffic.
 
penguinbc said:
About 30% of people who clicked the link on a good news lander that were sent to the news lander from a high targeted email and email list. Sorry, I diddnt mean to misrepresent the numbers or anything I just thought it was a pretty normal conversion rate for a high targeted email list and news lander.
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Gotcha, didn't see that it was email
 
Recruiting affiliates is an artform and there really isn't a set sequence. I still think at the end of the day it all comes down to your offer, and if it converts really really well you get found fast vs. hunting and or losing testers fast.

Hate to say it - but read the title of this thread - "Finding affiliates to test my offer" < At its core that's bad. Why? Perhaps you haven't disclosed everything but you should be testing the offer yourself not relying on affiliates to see if it converts.

If YOU can flip the offer, and keep a campaign profitable, it's a really fucking easy sell to affiliates (position yourself as your own affiliate, promote, bank, trust me others notice especially in your niche). If you can't keep an in-house campaign profitable and or have it there just for awareness for aff's, then it's going to be tough to create retention for anyone that comes to test.

Another thing is it looks like you are in-house with your aff prog? If so, it's going to take you a lot of relationship building to be trusted by any aff's worth chasing. People are scared of indies for fear of getting fuct even more than they are of the newest shady network. Yet still if you're on a network you at least get instant awareness. I wouldn't listen to one networks advice re traction either, I would do my own tests on at least a few thousand uniques via different channels (adwords, articles, media buys, emails, youtube vids/other grass roots shit to get the smaller guys on board to help with awareness if nothing else). Trends might be good indicators however numbers don't lie. If on your aff page you have cold hard facts and numbers showing your conversions, a quick guide for the newer guys on how to set up campaigns for profit, or give away your campaign you started with - you will have instant credibility and again if your offer is converion mastered then you'll have no problem creating retention for them.

Mentioned this in another thread but if you have a bunch of aff's come, test, trickle in sales, and leave, you might think "hey conversions aren't so bad, just need more aff's", you may be missing the boat because it's just low retention on sales/tests and the aff bounces without profit only to be replaced by the next guy to trickle in sales, test, and bounce... Conversion master your offer, create a few template campaigns, prove your offer converts on various platforms/media channels, and show this all on your aff page ONLY if the thing is profitable. *Hire a pro to help you split test, position, price, backend, one-click-ups, sales copy/graphics, etc. until the thing literally cannot be tweaked out anymore and you've maximized every single click, exit splash, prospect...

^ NOW you're ready to go recruit and or will be found by now by both aff's and networks. If you're still not getting found but you KNOW you have a profitable offer (For the most part, aff's won't give a fuck what it is, if it's profitable and in demand with proof they'll push anything), you can:

* Manually recruit one to one when you see aff's push.
* Incentivize competitors aff's when you reach out to them (100% commission on first xx sales, or $xx bonus, or $xx prize, or $xxx free to play with adwords on your offer etc.).
* Forums, notice my sig, be relevant to your offer as well as your aff's for outreach.
* Aff directories, there's TONS.
* Give Jon some cash once you're conversion mastered for awareness and outreach here in the adzones, I'm sure people here would jump on it if it proves profitable and you have retention/loss protection peaked.
* Don't be shy to get at least one network on it to get the ball rolling if you have a few good in-house guys staying profitable < that's when they will show you love, show them the same proof you show aff's. From there other networks will....
* Go to WaFo and approach all the health/fitness/weight loss ebook vendors to create JV's you'd be surprized w/results lot's of them are getting into CPA now too.

Cheers,
N.
 
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