Getting an Adwords Account Rep = RIP 4 Year Old Adwords Account

invisible777

invisible777

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Jul 3, 2007
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The first week of July, I was assigned an Adwords Account Management Team, consisting of a QS person, a billing person, a tech person and an overall go-to manager.

Since then, they have been systematically "reviewing" and slapping my campaigns one by one, citing ridiculous reasons, none of which are published in their Webmaster guidelines, affiliate policies or landing page guidelines. My Adwords "team" will send me an email alerting me that I have 3 days to make whatever changes they request or they will apply a lower QS on my campaigns (e.g. they shut the campaigns down). Typically, they will cite reasons such as "poor user experience" or "affiliate policy violation" when in fact my competition is in much more violation than I am.

I'm not banned, but my account is the most red flagged I think it can possibly be in Adwords.

And no.... No rebills, no biz opp's, no flogs... most of these were campaigns for products most of you don't run. Fairly fleshed out LP's. And we're talking huge volume daily spend and millions of dollars in total adspend (none of which I realize matters to Google).

Have any of you Adwords ballers been in this situation where you were assigned a Rep/team who screwed your account?

I'm trying to plot my next moves and figured it couldn't hurt to solicit for some advice, as well as warn the affiliate marketing community that being assigned an Adwords account rep will most likely spell the death of your Adwords account.
 


Were your LP's asking for it? Were they providing any value to the user other than directing them to the product you think would help them? What are some of the reasons they gave that you were violating?
 
Compared to the other garbage that's out there... I don't think so.

I was violating their "Affiliate policy" and in one occasion their "bridge page policy" (even though the user never leaves my domain. There was no product it's mostly lead gen. All of my LP's deliver what the ads state they will.
 
invisible777 said:
The first week of July, I was assigned an Adwords Account Management Team, consisting of a QS person, a billing person, a tech person and an overall go-to manager.

Since then, they have been systematically "reviewing" and slapping my campaigns one by one, citing ridiculous reasons, none of which are published in their Webmaster guidelines, affiliate policies or landing page guidelines. My Adwords "team" will send me an email alerting me that I have 3 days to make whatever changes they request or they will apply a lower QS on my campaigns (e.g. they shut the campaigns down). Typically, they will cite reasons such as "poor user experience" or "affiliate policy violation" when in fact my competition is in much more violation than I am.

I'm not banned, but my account is the most red flagged I think it can possibly be in Adwords.

And no.... No rebills, no biz opp's, no flogs... most of these were campaigns for products most of you don't run. Fairly fleshed out LP's. And we're talking huge volume daily spend and millions of dollars in total adspend (none of which I realize matters to Google).

Have any of you Adwords ballers been in this situation where you were assigned a Rep/team who screwed your account?

I'm trying to plot my next moves and figured it couldn't hurt to solicit for some advice, as well as warn the affiliate marketing community that being assigned an Adwords account rep will most likely spell the death of your Adwords account.
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Plain and simple - Google wants nothing to do with affiliates, whatsoever. I've been in contact with several people who have confirmed this time and time again.

IMO, Google is really hurting themselves in the long run by the way they are treating people.
 
Same exact story happened to me in June. Just make a new account and deal with it, nothing you can do about it. The account that got fucked up did EUR 700k ad spend and they don't even care.
 
Same thing happened to me last February. MCC accounts with around $800k in adspend and all campaigns were slapped. Every new campaign took days to get approved, then traffic trickled in. All LP's had shit QS.

Make multiple new accounts and move on. The account is permafucked.
 
If it really involved things that had nothing to with their guidelines and terms of service, you may want to consider a civil lawsuit. If there are competitors who these guidelines are not equally being applied to, and it was a human action rather than some arbitrary algorithm, you have a good case.
 
Andrew said:
If it really involved things that had nothing to with their guidelines and terms of service, you may want to consider a civil lawsuit. If there are competitors who these guidelines are not equally being applied to, and it was a human action rather than some arbitrary algorithm, you have a good case.
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Yeah but it is it really worth your time when you can just go make a new account?
 
Make multiple new accounts and move on. The account is permafucked.
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Make a new account under your MCC or make a new MCC? I *just* got an email assigning me a rep, but I've been getting slapped a lot for the past month anyways. And it takes days already for my stuff to get approved, so I think I'm already there.
 
Best to just fly under the radar and have multiple accounts, URL's etc. as I've learned the hard way.
 
And you would think that the more you spend with a business partner, the better you get treated :error:

In Google's case ( as you confirmed ) the situation is exactly the opposite.

Google has become a big bureaucracy. And those people who were assigned to your account along with the whole management team behind them, need to justify their jobs. Unfortunately, that means more scrutiny so they can keep their paycheck coming and their Senior bosses happy.
 
I got an email a few months ago about being assigned a rep. I never responded to the email. My campaigns are still running. I'm wondering if they went away when I didn't ask for any assistance from them.

Just curious....Did you respond to the email notification about the rep being assigned to you?
 
wfkjb said:
I got an email a few months ago about being assigned a rep. I never responded to the email. My campaigns are still running. I'm wondering if they went away when I didn't ask for any assistance from them.

Just curious....Did you respond to the email notification about the rep being assigned to you?
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I had a single rep assigned to me earlier in the year who introduced himself and I replied "thanks for letting me know". The single rep didn't do anything further to my account.

Earlier in July, I had this new "Team" send me an email introducing themselves and letting me know they are taking over for my old Rep. I replied by just saying "thanks for letting me know".

At first, they started sending me some relevant information on my campaigns like keyword tips... which was surprising. some of the info was actually quite decent. Then bam, they turned on me.

My rep team is based out of India so they cannot take phone calls, and all emails are on a 24-48 hour delay. 4+ years, several million dollars... Great business partner, right?
 
Screw Google. I despise their 'Do No Evil' mantra so much.
At times when I'm genuinely interested in the content of one of their ads, I intentionally copy/paste the display URL in my browser without clicking through. Not sure if it's because I am consciously aware of the expense to the advertiser or my disdain for Big G - probably a little of both.
 
I'm so sick of Google treating affiliates like parasites in the AdWords world. They need to have a serious turn around quickly or it will eventually lead to their fall from prominence... Mark my words.
 
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