Google conversion rate vs. my network

[ambercat]

Yeah, I'm green as hell with this stuff. On a campaign I started yesterday, my affiliate network is showing 114 impressions, 13 clicks, and 0 leads. Google adwords campaign summary shows 1,512 impressions and 6 clicks with a 100% conversion rate. I thought a conversion was when someone clicks on the offer which is on my page, and actually goes through with the sale. Does google conversion tracking stop after someone clicks on the offer, or go all the way through to the "thank you for ordering" page? If it's the latter, then I must have my network code improperly placed on my page.

Thanks for your help and yeah I know those numbers aren't impressive, but it's my first campaign.

Happy 4th:drinkup:

 

[Garrett]

Don't pay attention to the 114 impressions on the network side. So your affiliate link got clicked 13x and Google counted 6. On the network side, it doesn't count the clicks from unique people only... it counts them RAW. So chances are the 6 people (from Google) clicked twice on your link... and then when you tested it to make sure it works, it counted an extra one, for a total of 13 clicks (in you aff stats).

About the Google Conversion reporting 100% CR... did you have your AM put the conversion pixel on the merchants thank you page?