Is email marketing effective for small niches?

[gabby6480]

Six months ago I created a throw-away gmail account and signed up to a number of free mini-courses offered in sales letters. I was quite selective and only signed up to small evergreen niches.

Recently I went back to this gmail account to discover that most newsletter series lasted less than 30 days, and a couple under 60 days... then I never hear from them.

Isn't that a waste? Aren't these people stuck paying a monthly fee from aweber (or whoever)?

So my question to you is: how can a vendor/affiliate in a small niche, monetize their 'free list' when there isn't an abundance of RELATED products to promote?

 

[gabby6480]

A lot of the newsletters I subscribed to were in health - particularly products that offered natural solutions to problems like; tinnitus, yeast infections, reflux, excess sweating etc..

 

[Mightier]

Keep your subscribers engaged, don't just jam your products down their throats. Link them to new articles on your website, let them know about related discounts or whatever. Keep it fresh.

 

[montozza]

key to automated profit from email marketing :
1. pure content (just info, not selling. some gift ebook or something like that, free video tutorial, for example)
2. soft sells (mostly info , but include some sellings, not pushy)
3. hard sells (almost all selling)

general rule of 10 emails:

3 parts of content
1 part of soft selling
2 part of content
1 part of hard selling
1 part of content
1 part of hard selling
1 part of soft selling

or, in general - 6 parts of content, 2 parts of soft selling, 2 parts of hard selling..then combine it as u want