More newbie questions

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Black21

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Sep 30, 2006
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Milwaukee WI
Alright I finally got my site running with all relevant ads that I want. I checked my google account this morning before work I had 1 click for $0.50 Now I get home from work and I have 10 clicks for a total of $1.94. So the average for my 9 clicks was like 0.15 Is there a reason why my click prices dropped off so much. Do I need more content on my page? I have about 350 words on my landing page... I also only had a ctr of under 10% so today I have lost money
 


Your click prices will vary depending on the time of day, location of the visitor, atmospheric pressure etc...

The other thing to consider is that there may be big gaps in the bids, high paying ads are displayed first and on down the line. The first person may have clicked the first ad and the rest clicked the lower ads. If it keeps up you might try taking some of the ad units off so that only the high paying ones are showing, but it might hurt your CTR.
 
Dont use one days figures to draw conclusions, look at averages throughout weeks or months. I have a few sites that may earn $3.00 in one day then earn $14.00 the very next. If your not doing arbitrage, but building a solid content site do what you can then move on to the next. My biggest mistake in the beginning was fucking around with one site to long. I guess it wasnt really a mistake because I learned allot from it, but you get the point.
 
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