Hi Guys,
It's been a while since I've been in the adwords game... not my choice but circumstances dictate I begin working with Adwords again. Stuff has changed. There's this quality score thingy, and what not. Not for the better that's for sure. Anyway, I need some help. Why else would I be here, right? Here's what I'm wondering...
1) I think the first thing is I need a good guide to Adwords. Anyone have one that's relevant for 2014 that can get me a foundation to get back in the game? Anything at this point
2) Need tips and advice. Even "never do this" style stuff. Do I need to start making up long tail keyword lists? Where do I even start?
Cheers
XH
It's been a while since I've been in the adwords game... not my choice but circumstances dictate I begin working with Adwords again. Stuff has changed. There's this quality score thingy, and what not. Not for the better that's for sure. Anyway, I need some help. Why else would I be here, right? Here's what I'm wondering...
1) I think the first thing is I need a good guide to Adwords. Anyone have one that's relevant for 2014 that can get me a foundation to get back in the game? Anything at this point
2) Need tips and advice. Even "never do this" style stuff. Do I need to start making up long tail keyword lists? Where do I even start?
Cheers
XH