[PPC noob question] How do you test offers?

Status
Not open for further replies.
A

aeromonkey

Banned
Apr 22, 2008
32
0
0
Hi, i want to know how do you test the merchant offers? Let's say there are two credit card merchant offers. A and B. You want to know which one converts better, how to do it?

I thought we could do it by giving our affiliate links directly in adwords search network and test all the offers (so we know which one converts better). But Google usually bashes this method, sometimes because of the poor quality score.

Then I tried to only test it through content network, not the search network. However, my ads never showed up on content network, I don't know why. Everything is good, I think, it's written that the ads are all active, but how could I didn't get any impression?

Now i'm confuse because I don't know how to test merchants' offers. I really want to know which one converts better before I create my own landing page for them. I mean, for what reason we create our landing page for something that do not work?
 


Create your own landing page to presell the offer and have all the quality score stuff on there to satisfy Google. Instead of linking your call to actions to one offer, you can send them to a page with PHP code that rotates each click evenly between two offers.

Compare their landing page CTR's and the conversion rate to determine winner. PM me if you need a script, I got one around somewhere.
 
how if i want to test out one niche? Let's say I never promoted a diet offer then I want to know the best product in this niche (let's say from 10 offers). it won't consume too much time to create the landing pages?
 
Status
Not open for further replies.
Top Bottom