Proper Adwords Campaign Structure Help?

[Sticks79]

Ok we get 25 campaigns and 100 adgroups per campaign

just want to know if i can improve my campaigns even further!

say my overall campaign name is "Health Products"


and my adgroups are named

eazol
vimax
prosolution etc etc

and of course they are totally different products and keywords

does the one campaign affect your overall CTR or is CTR down to the adgroup level?

am i structuring correctly?

google isn't totally clear about this thats why im asking!

 

[AlexJames]

Each ad group has it's own CTR that affects its own QS. Your CTR account-wide is constantly archived into your account history and also affects your QS.

 

[Sticks79]

Ok thanks dude