Question for email marketing expert

D

dsiomtw

New member
Mar 12, 2007
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End of the rainbow
So we recently setup a new site and right out of the gate Yahoo is rejecting ALL of our email.

This site isn't very dependent on email, and I figured that after awhile we'd build up a good reputation and the issue would resolve, but it's been about 3 months and it hasn't.

We obviously inherited a bad IP ... and it's too much of a hassle to change it now ... so what options do I have here? We have reverse DNS/spf/DKIM and all that setup. We only send transactional emails. Neither the domain or IP is on any blacklists. We setup a Yahoo feedback loop, and tried filling out their postmaster or whatever form, but just got a canned reply.

We have paying customers with yahoo emails and it's just retarded to have to tell them "sorry we can't send email to Yahoo right now" ... what can we do here? Anyone??

I was thinking of contacting all of our yahoo users via a gmail email and bribe them all to add us to their yahoo contacts/address book. Would that help??
 


That sounds like a lot of (what should be) unnecessary work but I'll look into that. Thanks!

The thing is, we don't even send out any promotional emails at all, so if I could just get this Yahoo issue resolved there would be no need for a solution like SendGrid. No one will ever complain about our emails due to the fact that we only send emails to people that buy from us and LOVE US, and we only email them about their purchases and to respond to their inquiries.
 
I've messed a lot with email and experimented heavily with what it takes to get email inboxed on Yahoo, Gmail, Aol and so on. There are a lot of variables and in low volume, high delivery cases like yours I think you're better off just sending through an API like Sendgrid. I think if you send less than like 1000 emails or so a month it's free anyway. It's like 5 lines of code and you're done. No bullshit with trying to figure out how to get through, because even if your IP is good there are lots of other variables that can still set off the filters. And moreover, it's possible emails are still getting blocked on other mailboxes outside of just Yahoo. If you're running a legit business where email delivery is important I would go through an email server and call it a day.
 
As others said already, there are tons of email services that you can switch to, and that's what you should do.

If you really want to keep delivering through your current IP then give us more details.
Which SMTP errors do you get from Yahoo?
 
OK thanks guys I guess sendgrid it is.

mailing - this is what we get from Yahoo:

host mta5.am0.yahoodns.net[66.196.118.33] said: 421 4.7.1 [TS03] All messages from ************ will be permanently deferred; Retrying will NOT succeed. See http://postmaster.yahoo.com/421-ts03.html (in reply to MAIL FROM command)

It's a nonsensical error message because the page they link to says it means they're seeing "a high volume of emails from your IP address" and we (try to) send maybe 200 emails a day to Yahoo users at most. Those 200 emails are also spaced out so it's not even like they're sent at the same time...
 
dsiomtw said:
OK thanks guys I guess sendgrid it is.

mailing - this is what we get from Yahoo:

host mta5.am0.yahoodns.net[66.196.118.33] said: 421 4.7.1 [TS03] All messages from ************ will be permanently deferred; Retrying will NOT succeed. See http://postmaster.yahoo.com/421-ts03.html (in reply to MAIL FROM command)

It's a nonsensical error message because the page they link to says it means they're seeing "a high volume of emails from your IP address" and we (try to) send maybe 200 emails a day to Yahoo users at most. Those 200 emails are also spaced out so it's not even like they're sent at the same time...
Click to expand...


Someone might have done that in the past, or eventually your whole range is guilty until proven innocent.
Obviously you cannot prove yourself innocent by sending clean email because connection will be dropped. The only chance you have is contacting Yahoo Postmaster and ask them to lift the block. TS03 is the worst at Yahoo FYI
 
Yeah, thanks. I filled out the postmaster form again with all the relevant details and we'll see what happens. If nothing I guess we'll have to try SendGrid. Thanks guys!
 
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