quick question about exit pops

[mberman84]

i just started using the exit pop method. just to be sure i am talking about the right thing...i mean when someone goes to close my lander window it says (wait wait wait... blah blah blah etc.)...and the xfers to the offer page.

my question is does this ever negatively effect a campaign's conversion rate? i can't think of a situation where it would but im not sure. ive tested it and although my conversion rate dropped (because im sending almost 100% of clicks there now) im earning slightly more.

anyone who was going to click through doesnt see the exit pop so it only affects people who were leaving anyways. right?

 

[jasonbrown225]

i just started using the exit pop method. just to be sure i am talking about the right thing...i mean when someone goes to close my lander window it says (wait wait wait... blah blah blah etc.)...and the xfers to the offer page.

my question is does this ever negatively effect a campaign's conversion rate? i can't think of a situation where it would but im not sure. ive tested it and although my conversion rate dropped (because im sending almost 100% of clicks there now) im earning slightly more.

anyone who was going to click through doesnt see the exit pop so it only affects people who were leaving anyways. right?

You're right it only effects the people who were leaving anyways.

In my experience using exit pops hasn't ever negatively effected my campaigns. Some cases it increase conversions, other times it has no effect at all. Just make sure though when choosing an offer for the exit pop that it is highly targeted to the demographic you are reaching, but a different design.

 

[tacoX]

I always add exit pops if I can, free $ if you ask me.

 

[AlexJames]

i dont understand why you think this would kill your conversion rate if somebody is going to leave anyway.