Ranking In The PPCs For "Keyword"

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Trademark

Copywriter / Author
Jun 30, 2007
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An oldie, but goodie...

Every once in awhile, I'll check the PPC listings for idiot
keywords. Mostly, just out of curiosity.

So, if you have a second, Google and Yahoo the word
"keyword." Then, look at the non-keyword related
businesses that are advertising.

Geez, either those knuckleheads aren't paying attention
to details (copying/pasting excel columns into their
campaigns without noticing) or their PPC management
companies aren't.
 


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