Rough 2 Days of AM

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trigatch4

trigatch4

BuildAndEarn
Aug 23, 2006
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East Coast
www.eurekadiary.com
I found a pretty killer keyword trend on google trends, registered the exact keyword.info, got a quick article up and running and interlinked it very nicely with an e-mail submit. Set up adwords and immediately began getting 3 cent clicks.

Day 1
1200 clicks and it was working like shit so I started changing the hell out of everything... testing different templates, different offers, different everything. That was yesterday.

Day 2
I decide to run 2 completely different models. (1) going directly to an article with adsense placed front and center and (2) one with a blatant landing page like you would see for ring tones that is branded EXACTLY like the offer with some colors and design when you click through. (its not ringtones)

The Result
The concept seems like it should be a slam dunk but I'm only converting about 2% of clicks. The adsense version is doing okay but I'm concernced that it's adwords > adsense. Either way you look at it I'm still about $100 bucks in the whole. Quality score has been NO issue since the [keyword] i'm bidding on is the exact keyword.info of the domain.

Now What?
I'm pissed to say the least because I KNOW I must be missing something. or maybe I'm just reaching people who want to know more about the gimmicky nature of [keyword] and don't give a shit about my free offer they just click to see what it is and back the hell out. But when 200 people click through on the VOTE knowing they will get a free product, and only 2-4 enter their e-mail, I have to wonder what the hell is going on.

Ran the offer on 2 different networks with many different styles. Maybe the loading time for the offer is too slow and they X the box? I don't usually do straight PPC to landing page to offer so I'm pretty frustrated since the fact I thought it was a slam dunk concept is what has me motivated to keep at it.

Any advice?

I would consider showing my landing pages to *respected* WF members... ones I kind of *know* if that's even possible on a forum. Holler.
 


1200 clicks should get you 36 sales with a standard 3% convert ratio on average or 36 clicks with all CPC offers.

You should get a higher % on adsense pages.

That being said, your problem is:

1) The niche sucks
2) The landing page sucks
3) Your PPC ad sucks
4) Losing money and getting higher than 3% click on adsense? Your bid sucks.

To the point, WF style.
 
err you've only tested for two days and the first day didn't really count for AM. what kind of an offer is it anyways?
 
Free iPod/iPhone/Zune/Electronic Gadget type of offer.

Rather than it being a "niche" it's more of a "news" event. My landing page says vote on this and we'll give you a free XYZ. They vote. They go to the offer. They don't fill shit out.

I don't think the landing page sucks. My adwords ads are getting plenty of clicks and are very to the point telling exactly what will happen on the site.

I actually showed my entire campaign to Jon and Mike from Copeac... and neither said it sucked but rather must be some reason it's not working that they couldn't pinpoint. But i've been testing for 2 straight days and don't feel like losing a ton more of money. My other thought is... because it's a "trendy" and "news worthy" type term... perhaps i'm not properly targeting my audience.

The concept makes complete 100% sense... but maybe the people actually searching for this term have something greater in common I'm not thinking about.
 
Get somebody that isn't in the net world to take a look at it and give you their opinion.
 
Dude, I'm suckin in IM, but what I feel, in your case, I'd rather apply the Ebay style for your page.
Grab one of the gadgets somewhere, make a few pictures of it+ your happy face on it (erected dick is an option ;) )
Write some story, how you played this fucking lottery, and a week after you received this fucking gadget. Make it amature, make it to feel that you are just a Joe next door, who just got lucky and shares his happiness with everybody else...
Well It's my shit and I'm full of it... :Yahoo_29: better do not listen to me..
 
heh heh the problem is the landing page contains a huuuge asterisk that says FREE***PARTICIPATION REQUIRED. The visitor sees this and realizes that its just a bunch of BS and clicks away. It used to be a few years ago CPA advertisers didn't have those big disclaimers but in an effort to maximise profits (at the detriment of the affiliate) they have added qualifiers.Sucks, but thats jsut how it is. Also, free (shit) offers are such an over saturated gimmick there can't possibly be too many people dumb enough to think they are getting a free product. In 2003 yes, but not now.
 
Tricontinental said:
Also, free (shit) offers are such an over saturated gimmick there can't possibly be too many people dumb enough to think they are getting a free product. In 2003 yes, but not now.
Click to expand...

Wrong. There are plenty of stupid people on this planet for all of us to make money off of. Regardless of how smart we may HOPE the general population is, they are not.
 
threehundred said:
Wrong. There are plenty of stupid people on this planet for all of us to make money off of. Regardless of how smart we may HOPE the general population is, they are not.
Click to expand...

This is so true....God bless stupid people

P.S i'm not religious
 
trigatch4 said:
the NETWORK conversion rate on this was around 10% and sometimes around 20% while I was pulling 3-4% max... so there ARE plenty of people who "fall for it"
Click to expand...

Not enough stupid people apparently for you to make money with your campaign.

The network conversion ate is often exagerated. You have no way of knowing how those numbers were derived.
 
I dont think its really about finding stupid people. Your right there are stupid people out there, but in my opinion thats the wrong mindset to have in any business. If you can convince a person with an IQ that he needs your products / services your going to make money. That in my opinion is the key to this or any other business.
 
jerxs said:
I dont think its really about finding stupid people. Your right there are stupid people out there, but in my opinion thats the wrong mindset to have in any business. If you can convince a person with an IQ that he needs your products / services your going to make money. That in my opinion is the key to this or any other business.
Click to expand...

Every intelligent person has been suckered, has been dumb, has made stupid choices at least once in life.

Thats the way you get "smarter." Make mistakes, learn, rinse repeat.

IQ has nothing to do with selling somebody something.

It's about finding the person in the right frame of mind at the right moment and being there to help.

smart fish, dumb fish, red fish, blue fish..they all get caught eventually.

they are just fish.
 
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