I wanted to get some opinions on something I've been thinking about. I read a book about direct marketing and one thing stood out to me:
This means that a mediocre product marketed very well (YOU NEED THIS OR YOU WILL NOT BE COMPLETE) should make some money. I am considering doing just this in a large (ie saturated) market with an info product like weight loss or how to start a business.
Has anyone else sold an ebook online? If so what are your thoughts regarding this business? I'm sure it's pretty cut-throat out there but if there is potential for a good pitch to make money then it may be worth it!
The ad SELLS the product, the quality of the product determines the return rate.
This means that a mediocre product marketed very well (YOU NEED THIS OR YOU WILL NOT BE COMPLETE) should make some money. I am considering doing just this in a large (ie saturated) market with an info product like weight loss or how to start a business.
Has anyone else sold an ebook online? If so what are your thoughts regarding this business? I'm sure it's pretty cut-throat out there but if there is potential for a good pitch to make money then it may be worth it!