SEO Advice = Investment Advice

spitfire

Former Lurker
Sep 4, 2007
309
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Bedlam
The idea of the guy who is a professional investment advisor always bothered me. If your advice is that good, why would you work in a bank, stockbroker etc. for an average wage? Just invest your own money and make a living that way.

Studies have shown that randomly sticking a pin in the FT stocks list will have the same ROI on average as consulting an advisor, except you won't have to pay commission.

The same is true of professional SEO advisors. If you can rank the shit, just rank your site number one for any money phrase and sell the traffic. Why rank some schmuck's site for peanuts and let him profit?

There may be exceptions in the world of investment. But no Rand, you are not Warren Buffett.

Ok, rant over, back to work.

(And yes, me buying SEO services in BST may undermine my point slightly, so just ignore that thanks)
 


Yeah I had a teacher that was also a financial planner (CFP), and she basically said it requires you to be better at sales then making good returns. It always pissed me off. I don't like selling something that doesn't provide real value, but that's just me.

Now if you are a hedge fund manager with huge clients, that's a different story.
 
Financial planners typically don't get performance fees while hedge fund managers charge around 20% performance fees (on top of management/admin fees).

Yeah I had a teacher that was also a financial planner (CFP), and she basically said it requires you to be better at sales then making good returns. It always pissed me off. I don't like selling something that doesn't provide real value, but that's just me.

Now if you are a hedge fund manager with huge clients, that's a different story.
 
the same reason why a...

barber dont cut his own hair
a fireman dont put out his own fires

or a gay WF member dont f--k his own a$$
 
I've known many FAs for the big companies like Morgan Stanley over the years.

The ones who really know their shit eventually did quit and strictly invest for themselves.

The rest are still slanging investment services because they aren't sure of their own skills. (Or only have salesman skills, not investing skills.)
 
Its all about "Security". I worked in investment banking for well over 7 years on various sides including Sales and one of our prime product called "Clone notes".

I left in 2009 to pursue affiliate marketing full time and of course I still invest in markets. Many people I know even at Director level are too scared to give up on super high 7 figure annual income (talking about $7 mil+ a year) to run their own show. They still need that security.

I think that's why Everyone can't be entrepreneur. Those who can't take risk their life are going to continue in their jobs no matter how big is the reward running their own stuff.

It's easy to place a $250 million dollar clone note order for a big client, but when it comes to your money, your balls are tied up to the chair :-)
 
And who says people in both of those careers don't do their own stuff too?

This.

Prime example is a lot of the better providers in BST. They use the links they sell to rank their own stuff, which is their main bank, but they often have spare capacity and BST is a good way to monetise that.

I do IM work with local clients too, because I know how to do it and can make good money doing it without investing too much of my time. I also have my own sites that rank, too.

Yes there are "SEO's" that do client work, who don't know how to do SEO - however there are also very good SEO's that do client work too, you just have to pay for it. A good SEO company isn't cheap. Generally speaking you can tell by the price you're paying the quality of what you're getting.

An example of that is Grind's consulting - if he's getting people that are happy to pay him $500 for an hour of his time, why not? $500/hour is a good ROI on your time. Doing that fulltime would be high 6-low 7 figures a year.

A good SEO can also be worth more to a client than doing his own stuff, e.g. real estate leads. Say there's some real estate term that would generate 1 house sale a week. A real estate lead is no good to an SEO (he can't sell people houses), but it could be worth a bomb to a company that sells property in housing developments, so you can charge good money to rank them for it. Same concept applies to lots of companies that sell products with high value.

With finance guys often they can use other people's money to make much more money than they could using their skills to manage their own money too, simply because you can play around with hundreds of millions of dollars rather than millions of dollars, for example.
 
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Here's an example:

Something that would cost me $1,000 to rank and might make me $3000 a year is good, but
Ranking something for an offline client might cost me $500, but I could charge them $5-10k.

Would you rather have 3k a year from now or 5-10k now? Your site might move up or down, nothing is guaranteed. As for the client you've already charged them and you don't have to worry years from now only months. For ongoing work you make ongoing money $

Basically you get a lot of the benefits and non of the risks.

Besides not like you can't rank your own websites. Most people can do both.
 
An example of that is Grind's consulting - if he's getting people that are happy to pay him $500 for an hour of his time, why not? $500/hour is a good ROI on your time. Doing that fulltime would be high 6-low 7 figures a year.

Fuck...maybe I should rethink blowing off most of my leads...
 
The idea of the guy who is a professional investment advisor always bothered me. If your advice is that good, why would you work in a bank, stockbroker etc. for an average wage? Just invest your own money and make a living that way.

Studies have shown that randomly sticking a pin in the FT stocks list will have the same ROI on average as consulting an advisor, except you won't have to pay commission.

The same is true of professional SEO advisors. If you can rank the shit, just rank your site number one for any money phrase and sell the traffic. Why rank some schmuck's site for peanuts and let him profit?

There may be exceptions in the world of investment. But no Rand, you are not Warren Buffett.

Ok, rant over, back to work.

(And yes, me buying SEO services in BST may undermine my point slightly, so just ignore that thanks)
SEO isn't rocket science, I know plenty of SEOs that only enjoy doing SEO.

As for investments, many aren't making enough to just do it for themselves... Sometimes those who do end up retiring and doing just that, while others have realized that they can make even more money investing yours and their own.

Yeah I had a teacher that was also a financial planner (CFP), and she basically said it requires you to be better at sales then making good returns. It always pissed me off. I don't like selling something that doesn't provide real value, but that's just me.

Now if you are a hedge fund manager with huge clients, that's a different story.
Your teacher sucks with money, which is why they're a teacher.
Here's an example:

Something that would cost me $1,000 to rank and might make me $3000 a year is good, but
Ranking something for an offline client might cost me $500, but I could charge them $5-10k.

Would you rather have 3k a year from now or 5-10k now? Your site might move up or down, nothing is guaranteed. As for the client you've already charged them and you don't have to worry years from now only months. For ongoing work you make ongoing money $

Basically you get a lot of the benefits and non of the risks.

Besides not like you can't rank your own websites. Most people can do both.
This. I don't do SEO, but I manage money. I'm good enough to manage my own and I'm comfortable with taking money from you to do the same with you so why not? It's not like I'm making competition... We're not talking about local real estate gurus here.
 
Fuck...maybe I should rethink blowing off most of my leads...

Outsource it.

"Hey I'm here for my 1 hour consultation."
"Thank you sir very good you pay consultation."
"So can you check out my site and tell me what's wrong? The URL is blackbootyporn.com, it's an EMD for 'black booty porn'".
"Sure I look website, spend 1 hour review and you need more angela and profile link, for extra money I do you angela and profile link."
 
I do SEO as a Service and Saas but I do over 50% off my SEO for myself and Joint Venture Partners.'

Once you know how to rank sites, it is much more profitable to control the Sites and take a cut of ever lead. I have several early client that make way more than they pay me for my SEO efforts every month.
I know prefer to partner with people than do SEO for a fee everymonth.

I work with a developer to develop tools to help me and why not make a few extra bucks from selling the tools also.

In today's environment is pays to have multiple streams of income and for me this is: 1) Lead Gen Sites 2) SEO for clients 3)SEO Software Tools and 4) Invest in real estate with surplus from 1,2 and 3; 4 is the retirement plan.