Why spend $30 per month when Wicked Fire gives you that information for free, based upon what I've read is they simply explain to you how things are done.
Their Cost - $30 per month
WickedFire - FREE
They give you tutorials, website templates, a forum, one to one support, and tools.
Their Cost - $30 per month
WickedFire - FREE
What do they offer more then wicked fire? The ability to get keyword lists and pre-built templates with your membership while the users here might be a bit more reluctant to give up those things for free.
But right now we can easily toss out the keyword lists because you should be building your own, it is not hard and you'll learn how to do it right, your lists are always changing around and you'll have to learn how to cope with that rather then having some old lists handed too you, the other downfall to using their lists is that everyone else is using that same list which will drive up your Cost Per Click on the 3 major PPC engines.
So its really up to you, but ask yourself one question, are you willing to pay $30 per month for pre-build templates that everyone else is using and you have no clue if they will convert or not. (Just so everyone knows a template takes at most an hour to an hour and a half to create).