This story popped up in my Feed, and I thought it was worth sharing. Two web and UI designers got together, created a product, sold a modest amount, and laid out their process in multiple podcasts and interviews. Here's a snippet:
Coming Up With An Idea, And Making Sure It’s Commercially Viable
Nathan: Yeah, so let’s jump in. Where did you start with the idea for your book?
Sacha: Yeah, so just to sum up, the topic for this podcast is eBooks, writing eBooks, and basically eBooks for designers. How you can go about getting the idea, writing it, promoting it, and all the strategy around that.
Let’s start with the idea. A lot of people ask how you get the idea. I think, first of all, you have to write about what you know. There might be some great eBook ideas out there that will sell a lot, but if it’s not what you know, if you don’t have the skills to back that up, then it won’t work.
I naturally wrote about user interface design, because that’s what I know. The other factor in choosing that topic is I thought it wasn’t very well covered by other eBooks, blogs or hard cover books. There are a lot of books about design and web design, but user interface design is a niche.
Not only is it not well covered, but it also appeals to people who might not be designers. Like programmers, people who are launching their app or their startup. So it was a combination of both an idea that hadn’t been done too much, and also a market that wasn’t being targeted by design books.
Read the rest of the transcript or view the podcasts here.
Coming Up With An Idea, And Making Sure It’s Commercially Viable
Nathan: Yeah, so let’s jump in. Where did you start with the idea for your book?
Sacha: Yeah, so just to sum up, the topic for this podcast is eBooks, writing eBooks, and basically eBooks for designers. How you can go about getting the idea, writing it, promoting it, and all the strategy around that.
Let’s start with the idea. A lot of people ask how you get the idea. I think, first of all, you have to write about what you know. There might be some great eBook ideas out there that will sell a lot, but if it’s not what you know, if you don’t have the skills to back that up, then it won’t work.
I naturally wrote about user interface design, because that’s what I know. The other factor in choosing that topic is I thought it wasn’t very well covered by other eBooks, blogs or hard cover books. There are a lot of books about design and web design, but user interface design is a niche.
Not only is it not well covered, but it also appeals to people who might not be designers. Like programmers, people who are launching their app or their startup. So it was a combination of both an idea that hadn’t been done too much, and also a market that wasn’t being targeted by design books.
Read the rest of the transcript or view the podcasts here.
