US Government Spent $630k on almost 2mm FB Likes

Esquire

Esquire

Witty Phrase Here
Oct 16, 2012
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The 702
Gotta love Uncle Sam:

State Department bureau spent $630,000 on Facebook 'likes' | WashingtonExaminer.com

State Department officials spent $630,000 to get more Facebook "likes," prompting employees to complain to a government watchdog that the bureau was "buying fans" in social media, the agency's inspector general says.
The department's Bureau of International Information Programs spent the money to increase its "likes" count between 2011 and March 2013.
"Many in the bureau criticize the advertising campaigns as 'buying fans' who may have once clicked on an ad or 'liked' a photo but have no real interest in the topic and have never engaged further," the inspector general reported.
The spending increased the bureau's English-language Facebook page likes from 100,000 to more than 2 million and to 450,000 on Facebook's foreign-language pages.
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The article is worded weird, but if I'm reading it right, they spent $630k on 1.9mm FB likes. Do the math and that equals $3.01 per like. LOL

My favorite part of the article:

Despite the surge in likes, the IG said the effort failed to reach the bureau's target audience, which is largely older and more influential than the people liking its pages. Only about 2 percent of fans actually engage with the pages by liking, sharing or commenting.
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On a side note - who thought the United States needed a Bureau of International Information Programs? LOL
 


Stop outing bro.

coming-out-of-the-closet-o.gif
 
And everyone said it was a conspiracy when they said Obama was spamming FB and twitter. On a side note any chance any of our BST sellers sold WH links?
 
(O_o) said:
Some where in Pakistan or India there is a person LOLing very hard and driving a lambo and fucking big breasted women.
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The Anik Singal lifestyle?

[ame=http://www.youtube.com/watch?v=hNzWrxLAoes]Lethal Commission Review - Official Movie Trailer - YouTube[/ame]
 
HA! And we're responsible to pay that debt back...

Wait wut?

Congress spending recklessly running a country like the USA?

That can't be..

Or so they want you to think.

Also not sure if serious, 2 million likes? 99% all from India, bahahahaa.
 
LOL

When I was in the army, I went to this base in Louisiana for training. The instructors were super anal about "putting recycling in the recycling bin and trash in the trash bin."

We also had to dump the trash into the trash dumpster and dump the recycling into the recycling dumpster once every day.

I was there for 4 weeks and, on the third week, I realized that the same dump truck came by to pick up the recycling as well as the trash. LOL.

My guess was that someone high up wrote a memo forcing the base to be environmentally friendly and someone further down the chain of command realized that having 2 trucks was just too expensive.

Bureaucracy fail.
 
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