Opportunity here for offline marketing a weight loss product and some of the demographic parameters available are car type. So stereotypically, what kind of cars do middle-aged fat women drive? Opinions please.
What kind of car do the fatties drive?
- Thread starter LotsOfZeros
- Start date
In all seriousness, I would guess late 90's model - Chevy Caprice, Aerostar mini vans, and anything ever built by Pontiac.
I saw a pick up truck haul two 400+ pounders to mcdonalds one night. Of course they were in the back on the bed of the truck. Not sure if that's the new thing, but I know neither would have fit behind the driver's seat, or really in the cab at all.
Wondered (a little bit) if there was some actual data about this online, found: In the driver's seat | American Demographics | Find Articles at BNET
Article probably isn't just what you are looking for, but this part struck me funny for some reason:
"But when it comes to understanding their audience, billboard marketers have fallen behind the times. Most out-of-home ads are still marketed as a mass medium, with the price of space usually set according to traffic counts and the estimated number of daily "impressions" a billboard makes. While other media have developed sophisticated models to put specific advertising messages where potential customers are most likely to see them, most outdoor advertisers still play a simple numbers game."
Ebook about how to make money offline optimizing billboards coming.
Article probably isn't just what you are looking for, but this part struck me funny for some reason:
"But when it comes to understanding their audience, billboard marketers have fallen behind the times. Most out-of-home ads are still marketed as a mass medium, with the price of space usually set according to traffic counts and the estimated number of daily "impressions" a billboard makes. While other media have developed sophisticated models to put specific advertising messages where potential customers are most likely to see them, most outdoor advertisers still play a simple numbers game."
Ebook about how to make money offline optimizing billboards coming.
This is the most awesome thread---however most fat women drive scooters idk
ask her
[ame=http://www.youtube.com/watch?v=sHRdax4zzYw&feature=related]YouTube - Forsting Lady Remix[/ame]
ask her
[ame=http://www.youtube.com/watch?v=sHRdax4zzYw&feature=related]YouTube - Forsting Lady Remix[/ame]