It’s better to be currently knowledgable than to be just knowledgeable. This is true with almost anything, including shopping. While many might argue shopping is a chore, others, including this author, would consider it a sport, much like horse racing. The sport of shopping is particularly competitive during the holidays.
In 2009, over 10 billion dollars was spent on Black Friday alone. The ‘holiday’ got it’s name from the notion that the holiday season takes many retail outlets from the “red” indicating loss, into the “black”, indicating profits. This year, things are changing. The amount of savvy available to almost anyone is changing the playing field.
In previous years, savvy shoppers would scour websites or newspaper for circulars indicating Black Friday specials, and then line up early in the morning the day after Thanksgiving to make sure they got the best possible deal. Now, applications like Amazon’s Price Check App make it extraordinarily easy to know when you’re over paying. The Price Check application uses voice, visual, or search cues to be able to give you...
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Ubiquitous Pricing Information | Trend/Peek