My 9 day challenge $0 - $1,500

Yup, he did.. I wanted to put something up that was a little more specific, laying out EXACTLY what I was doing... His thread was certainly the inspiration for this one...

I will be starting around 11am on Thursday calling. Either I will call for about 4-5 hours, or if I get someone on the hook who is available I will stop calling and go close them immediately... Will post an update sometime tomorrow evening on calls made / appts set / sales made.

Start calling at 8:30am, easier to reach the decision makers.
 


What kind of fees do you charge for monthly SEO services and what do you typically include in the different SEO packages?

Do you tell them you'll get them to the front page for x amount of dollars or do you charge them for certain amount of 2.0 pages, comments, general backlinks, profiles, etc a month?

Great to see more guys trying out the Local SEO and helping out others with what they learn.
 
Tip: Remove the word "actually" from your script. Makes you sound not confident in your services / company.
 
I have learned a lot from this forum and I wanted to put this up here to possibly help and to keep myself accountable...

The Challenge:
Make at least a $1500 dollars from 10/7 to 10/15

How?:
call businesses out of the yellowpages that have ads but no website listed and sell them a website + SEO services. This IS in my local area and I will be meeting with the clients face to face if I need to, to close the deal.

What am I charging?:
$97 dollars for a one page website with basic business info + making them use hostgator through my affiliate link

$395 for a 5 page website for lead gen

$197 for G places optimization (UBL + red virus BM service)

$xxx for ongoing seo service

I attached a DOC thats a checklist of what I am selling, how much I charge and what is included.

What am I saying?:
The script is really simple. "Hi my name is Dan and I actually have a web design and marketing company here in the valley... I am giving you a call because I saw that your ad here in the yellow pages but I noticed that you did not have a website listed... I was wondering if you were thinking about getting one or thinking about trying to get some business by being online?"

at this point about half of the time they usually tell me that they were thinking about getting one but either have not gotten around to it or whatever other excuse they have.... I follow up by asking them simply "how has your add in the yellow pages been doing for you?"

They will usually say it blows... You can prob figure out the rest from there... But basically I just have a conversation with them and explain to them why they need to have a website/be focusing on driving traffic to the website... Will either usually sell them over the phone or meet with them in person and upsell the shit out of them..

____________

I have done this before but only started again yesterday. I made about 15 phone calls, talked to about 7 people set one appt that was earlier today and closed the guy but his CC declined... will be putting more funds in and will charge again tomorow(I will not be including that money in the challenge).. of the others that I talked to I set another appt for later and scheduled 2 more callbacks...

I do have years of hardcore sales experience including your typical boiler room shit where I used to rip people off with shitty biz opp type stuff... But with this I basically just talk to these people and tell them the truth.. Seems to work pretty well for me..

I will be updating daily with calls made, appts set and sales made with total dollar figure.. (NO, there will not be shitty ebook or system for sale afterwards...)

Also, I will not be working on the weekends as this time is strictly reserved for pussy and getting black out drunk....

If you want I'll look over your stuff, since I have sales guys now I'm spending 99% of my time supporting a sales team. :)
 
Raise your prices. You might be able to deliver on those prices, but you will lose money in the end based on your time communicating back and forth. Unless you are purely outsourcing your services and getting some sort of commission. I can't believe you would have enough margin there.

I also recommend you have some sort of project intake method/form. This will cut back on a lot of back and forth communication. Make it "madlibs style".
 
Nice work!

As an aside to the comments about hosting yourself, has anyone ever tested the price points on that? Not just $19.95 vs $24.95...

I only ask because I've had local clients for quite some time now, and never used to offer hosting. Come to find out, many are perfectly fine with $60 bucks /mo (this is low; some of my own clients are paying 100++, which I thought was outrageous for oversold boxes with lag time, though not hatin' one bit on the hustle).

Small business owner expectations just became a lot more interesting to me.
 
If you want I'll look over your stuff, since I have sales guys now I'm spending 99% of my time supporting a sales team. :)

May take you up on that. Thanks

In my experience telemarketers don't make $1,200 a day.
This.

Raise your prices. You might be able to deliver on those prices, but you will lose money in the end based on your time communicating back and forth. Unless you are purely outsourcing your services and getting some sort of commission. I can't believe you would have enough margin there.

I also recommend you have some sort of project intake method/form. This will cut back on a lot of back and forth communication. Make it "madlibs style".

Margins are actually pretty good. I usually spend about an hour to get the deal with average ticket being around 500-700 dollars upfront.

I do have a standard process that I take new customers through that pretty well streamlines everything and makes it so there is not any real need for voice to voice communication after the initial sale. Unless I want to sell them something else.


Nice work!

As an aside to the comments about hosting yourself, has anyone ever tested the price points on that? Not just $19.95 vs $24.95...

I only ask because I've had local clients for quite some time now, and never used to offer hosting. Come to find out, many are perfectly fine with $60 bucks /mo (this is low; some of my own clients are paying 100++, which I thought was outrageous for oversold boxes with lag time, though not hatin' one bit on the hustle).

Small business owner expectations just became a lot more interesting to me.

Yea, I know this to be true... I've thought about switching that part of my pitch from "I'm not going to charge you some frivolous large monthly fee to keep your website on the internet" TO "It's 29.95 per month for hosting and maintenance and this allows you to add pictures or more content later on down the road" as most business owners don't ever contact me again once their site is live..

Kind of related update: My guy from yesterday who's card got declined put more money in his acct so I got the 400 from him this morning.. Not bad for an hour of work.. Now it's back to the phones for me. I'm gonna try and make at least 600 dollars today. Will update later this evening.
 
Are you using an autodialer or anything?

Do you have a certain amount of calls/hrs you're devoting a day to hit the challenge goals or putting time in as it allows?
 
Not sure if you've posted a progress report yet, but what's the usual package you sell them? A 5-page with G Places? What's the average cash you're squeezin outta these people?