Using text messages to get ringtone conversions.

Does this idea rock?

  • No, it's pretty lame

    Votes: 5 71.4%

  • Ye$ it rock$!!

    Votes: 2 28.6%
  • Total voters
    7
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Fewleftstanding

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Nov 27, 2006
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www.fewleftstanding.net
Say I own a few text messaging sites running a script, that sends text messages to users. I could keep track of every number that is sent through the script, and then in a few days I could send some ringtone offer to the cellphone, and tell them to text some number for the best deals, or even give them a URL to my landing page.

Thoughts?
 


That sounds VERY blackhat... and you're probably violating your own privacy policy (if you even have one).

But, hell, give it a try if you can't make sales any other way.
 
People using free online text messaging services either 1.) don't have a cell phone or 2.) are cheap, which is why they are using a free service.

So ringtone offers don't tend to work that well in my experience. Free offers tend to work best. Like there was this free voicemail number offer on CJ a few months ago and that worked really well.
 
natekapi said:
People using free online text messaging services either 1.) don't have a cell phone or 2.) are cheap, which is why they are using a free service.

So ringtone offers don't tend to work that well in my experience. Free offers tend to work best. Like there was this free voicemail number offer on CJ a few months ago and that worked really well.
Click to expand...

Good points..although I would be logging the sender AND the receiver of the text message. Free offers sound like they would work even better.

I'm probably not going to implement this, but its just an idea.
 
Fewleftstanding said:
I would be logging the sender AND the receiver of the text message.
Click to expand...

You may get away with this for the sender if you word your privacy policy correctly and make it clear on screen that marketing messages can be sent, although you should probably give them a checkbox option to opt out of it.

However there's no way that you'd get away with marketing to the receiver of the free text IMO.

Not a lawyer or anything though, just my opinion...
 
I think the carrier might put you in troubles as soon as someone calls them to ask "why am I receiveing offers on my phone"?
 
Yeah, I'm no expert in this, but agree with ehlo.

If the sender agrees to you sending marketing messages to them (or chooses to accept your terms without reading them) then I would've thought that would be ok. Can't see how you could get away with messaging the recipient though.
 
WTF is up with all the polls lately? Can't people just ask a question and read the answers or are they too fucking lazy and just want to see yes/no responses? :)

Doing this kind of thing will get you in big trouble with phone carriers. I had somebody start randomly sending ads to my cell phone last year and I called Verizon about it...they said they were starting to take legal action against people doing that. Whether or not that's true, who knows, 'cuz the person I talked to sounded like they were sitting in a little cube in Delhi. Still not worth risking the wrath of big companies like that.
 
How about just adding an advertising message to the end of the text (URL to your landing page)
 
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