Puripong, here are a few suggestions that I have for you:
1. Avoid using "buy it now" as the text for the buttons in the phone ads. People will naturally be less inclined on clicking it because you are associating the phones with a transaction upfront. It is better to use less blatant text such as "Learn More!" so the user can go to the destination page and read more about the product before engaging further. If you were a user, would you want to engage in a transaction before you knew anything about the product? :cool2:
2. Design a new headline. The headline is among the first elements that users will see on your page, so it will naturally dictate the perception that people have of your page. To be quite honest with you, it's too amateurish looking and doesn't capture the user's attention. It needs to be larger (fitting the horizontal span of the elements on the page) and the design should be improved. As I've learned from personal experience, providing a professional look and feel really goes a long way in getting people to trust your site and want to engage in the actions you want them to.
3. On your carrier-specific phone pages, I would advise putting the phone ads either on the right sidebar (one stacked on top of each other extending down the page) or placing the phone ad group you have after the end of your post and say something like "Learn More About Verizon Phones Available" or something of that sort. Placing it in the middle of the post as you do now produces an unnatural break in the user's attention. By placing it on the side, you are subconsciously encouraging the user to consider getting a phone since it's on the corner of their eye while reading the article, or putting it towards the end will make it more natural for the conversion process to take place since they are most likely to be convinced on getting a phone after reading your article.
4. Place a colored border around each phone ad to attract more attention. You can use a more attention-grabbing color such as orange.
I hope this helps.
This is what I meant before when I mentioned your lack of affiliate links. Place more affiliate links within your text and images to give your viewers more options to click. This may help to increase your conversions. Take for example the Virgin Mobile article, there's no place for me to sign up with Virgin Mobile (that I can see) so become an affiliate for that and place those links on your blog.
First of all, that's a great design.Second, you need more affiliate text links, as Grafix pointed out. Trust me, an enticing text link will convert better than a seizure-inducing banner any day. Other than that, the site is very well done and nicely structured.
Sawaat dii krab.
1. Avoid using "buy it now" as the text for the buttons in the phone ads. People will naturally be less inclined on clicking it because you are associating the phones with a transaction upfront. It is better to use less blatant text such as "Learn More!" so the user can go to the destination page and read more about the product before engaging further. If you were a user, would you want to engage in a transaction before you knew anything about the product? :cool2:
I really wanted to echo this one. I'd couch the copy with a less obtrusive call to action as well, something like "View Local Deals" but better - maybe if you have a geotracking script "View Deals in [City]!". Give people the idea that somehow there's something waiting for them on the next page. Anyhow, yeah, that could help. Maybe even put a zip code box and use "Enter zip for local deals" and prepop using geotracking then try to figure out if there's an open hook for a GET or POST variable on the next page where you can pass the zip through and have it prepopped on the advertiser end (assuming that's possible and not expressly forbidden).
My 0.02 satang.
My new blog is here. I got decent traffics but much less in CTR. What can I do to improve CTR on my blog?![]()
great design and great start! most of my sites look like kindergarten finger paintings.
The biggest thing that I notice about the site is that you are not really guiding me to do something. If you look at most of the great sales copy on or offline, the key is about guiding your user to the next step. Online users tend to be a little more savvy, so it is best to give them multiple ways to get where you want, but you still need to guide them. I think your blog and the articles are great content, but not necessarily great Copy.
Other have pointed out that you can pull this off graphically (nice big flashy buttons that integrate into the deisgn), or in chaning some of your content to sales copy.
What I believe you have working here is the beginning framework for a great authority site - now you have to decide where to take your users experience. Gently guide them to a close.
How are you getting your traffic, and where specifically are you sending them in your site?
1) increase the size of the images, and the text ...
The above the fold images and "buy it now" buttons are just a big jumble that people are going to scroll past, and then they will abandon, because your text is small and there is no bolding. Also, try "continue reading" for your button text instead.
Blogs with small text suck. ... and all those light blue links ... go big or go home.
2) Now, stick your head in the toilet and flush.