I was just having a discussion with this guy who told me that the amount of traffic a website receives has no influence on his page rank. Is this true?
He says he has a site which gets no traffic at all and google has given it a page rank of 3.
Now, I understand that without traffic, you won't make any money, but he said the key to getting ranked on google's top 3 is getting as many good links as you can.
So, my question to him was this: If links are ultimately what will increase your ranking, why do people spend thousands of dollars on PPC? aren't you better off using that money to get a guy from India to send over a bunch of links? then, once the links are in place, your ranking will presumably go up, and once your ranking goes up, your traffic will ultimately increase.
What do you guys think about this concept?
He says he has a site which gets no traffic at all and google has given it a page rank of 3.
Now, I understand that without traffic, you won't make any money, but he said the key to getting ranked on google's top 3 is getting as many good links as you can.
So, my question to him was this: If links are ultimately what will increase your ranking, why do people spend thousands of dollars on PPC? aren't you better off using that money to get a guy from India to send over a bunch of links? then, once the links are in place, your ranking will presumably go up, and once your ranking goes up, your traffic will ultimately increase.
What do you guys think about this concept?