I for the life of me cant figure out how to generate PROPER reports.
On the main menu I can see lifetime impressions and current day impressions/spend, but if I generate a report all I see is delivery distribution and clicks distribution and both seem to be blank for current day. Past days work, but doesnt tell me my spend. Sure you can work backwards and take your impressions and calculate based on your cpm bid, but that isnt ideal if you change your bids.
Can't we just get normal reports like clicks, impressions and all of the other appropriate columns all other ad platforms offer.