Just curious if anyone has been getting these 1 cent clicks lately from their ppc arbitrage campaigns. Firstly I never thought it would be possible to get a 1 cent click for a KW that is supposedly being advertised for $1 a click, but then again google never disclosed how they give you your cut.
The only explanations I can think of:
1. Overture fucked me into thinking that the bids for this particular keyword was $1, I used that as a gauge for Adwords.
2. I've read on these boards that using one adblock, preferably the square ones is best to ensure a higher ROI because the highest bidders are shown on top, so I went one further and only used the 234x60 adblock which only shows one ad as a test to see if that statement stands true, unfortunately I'm at a 50/50 with that, because that 1 cent came from that one adblock, and maybe instead of placing the highest bid on that block, Google displayed the lowest one. Which doesn't make sense now that I think about it...
3. Google hates my content, but I almost immediately crossed this one out of the possibility primarily because all my content is original, with some research of course.
4. Smart pricing? I never thought I could get smart priced to 1 cent, might as well have ignored the click... I'm kidding but 1 cent isn't that much better then 0.
Sorry for the long post, granted this is only my second 1 cent click in 2 days I probably shouldn't sweat it... However I've these are my only 2 clicks from 2 visitors in 2 days so far, so when you look at it that way it seems like there might be something wrong, or something I should change. Thanks for any input.
The only explanations I can think of:
1. Overture fucked me into thinking that the bids for this particular keyword was $1, I used that as a gauge for Adwords.
2. I've read on these boards that using one adblock, preferably the square ones is best to ensure a higher ROI because the highest bidders are shown on top, so I went one further and only used the 234x60 adblock which only shows one ad as a test to see if that statement stands true, unfortunately I'm at a 50/50 with that, because that 1 cent came from that one adblock, and maybe instead of placing the highest bid on that block, Google displayed the lowest one. Which doesn't make sense now that I think about it...
3. Google hates my content, but I almost immediately crossed this one out of the possibility primarily because all my content is original, with some research of course.
4. Smart pricing? I never thought I could get smart priced to 1 cent, might as well have ignored the click... I'm kidding but 1 cent isn't that much better then 0.
Sorry for the long post, granted this is only my second 1 cent click in 2 days I probably shouldn't sweat it... However I've these are my only 2 clicks from 2 visitors in 2 days so far, so when you look at it that way it seems like there might be something wrong, or something I should change. Thanks for any input.
