Very interesting.. Azoogle made this announcement on their site:
"Anyone using search engines to promote ANY Ringtone Offer, be aware that effective TOMORROW 2pm EST, all text ads shall not be allowed to include the words: free, zero cost, no charge, no fee and all synonyms. The only accepted promotions are 10 bonus tones, 10 complimentary tones. At 2PM EST tomorrow, tests of all main search engines with the keywords free ringtones, free wallpapers, free SMS, free tones, etc will be conducted. If you feel you can't edit the text ads by that deadline, stop the campaign."
Additionally, the landing pages now say "9.99 a month."
"Anyone using search engines to promote ANY Ringtone Offer, be aware that effective TOMORROW 2pm EST, all text ads shall not be allowed to include the words: free, zero cost, no charge, no fee and all synonyms. The only accepted promotions are 10 bonus tones, 10 complimentary tones. At 2PM EST tomorrow, tests of all main search engines with the keywords free ringtones, free wallpapers, free SMS, free tones, etc will be conducted. If you feel you can't edit the text ads by that deadline, stop the campaign."
Additionally, the landing pages now say "9.99 a month."