[Case Study] Scott Rewick says...

who the f is scott rewick?
another guy who was calling ppv a media buy was talking about that a-hole too
 


who the f is scott rewick?
another guy who was calling ppv a media buy was talking about that a-hole too

If you want to get techincal it is a media buy, as is ppc. It's buying media space. CPM and banner/display buys is what most people here call media buys here.

But technically media buy with regards to PPV is correct.

Just saying :)