Comments on my landing page?

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Jun 25, 2006
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www.nickbakewell.com
Hey all,

I've spent $28 on Adwords and have only earned $15 with Copeac. I was running two offers, each with a landing page on my site that pointed to the advertiser's landing page. My LPs get pretty good CTRs to the advertiser's, but the advertiser's don't seem to convert very well. Anyways, I would like your opinions on my landing pages, see what I can improve and whatnot. Thanks!

XBox 360 Elite Landing Page
Abercrombie Landing Page

Do you think it is because I am targeting to broad and run of an audience?
 


I hate landing pages that look like one gigantic ad... maybe add more content? if you add more content you need to change the design. Putting more crap onto that small landing page will prob make it worse. Plus, the design is too plain. Try to make it more presentable. I know some of you guys will disagree with me, but this is simply my opinion.

Also, I've never had luck with zip submits so I would try other offers instead.
 
I'd drop the pseudo-homoerotic picture from the Abercrombie landing page if you're talking about a "back to school special" ...
 
The landing pages are good. You need to focus on getting cheaper traffic and testing new offers.
 
The landing pages are fine. What's your CPC? What's your conversion rate? If you're not comfortable posting those, that's understandable, but your problem is definitely not your landing pages.
 
How are you getting a good quality score with those one-page landing pages? From what I've seen you need a sort of mini site to get cheap clicks.
 
When I click on the link to copeac I get a server not found error.. Probably something wrong at copeac's end when it's not US traffic..

location:%20http://www.directresponse.com/geo_tracking_redirect.html?a=942

It's due to the %20 before http..
 
wesley said:
When I click on the link to copeac I get a server not found error.. Probably something wrong at copeac's end when it's not US traffic..

location:%20http://www.directresponse.com/geo_tracking_redirect.html?a=942

It's due to the %20 before http..
Click to expand...


you clicked on that homoerotic picture didnt you? ...comee on admit it.....

As far as landing pages, they look ok to me..and if your getting good CTR, then its prolly got something to do with the offer page...jump ship!
 
I'm getting a good CTR through my landing pages, but barely anything is converting at my advertiser's end - nothing I can do about that I suppose.

I'm paying $0.20 from Google for most of my traffic, probably because I imagine my QS sucks. I've read the article by Jon about how to increase you QS to lower your bid price dramatically, and I plan to implement that - maybe add some real content below the fold and link to my landing pages from a couple other of my real sites?

So the problem seems not to be my landing pages. By the consensus, they are good (room for improvement, of course, but they'll do). It's that I need a better QS to get cheaper traffic and maybe try different offers because zip submit offers don't work well? If anyone that has had success with certain types of Copeac offers doesn't mind telling, what type of offers seem to convert the best?

Thanks!
 
Possibility, with zip submits I've done in the past I get about 10-20% conversions on offers that pay about 1.40 - 1.60. Soooo, if you have an offer that pays 1.60 and you are converting 10% of Adwords clicks then you pay any more than 0.16 and you are losing money, riiiiiiiiight? Same thing is in effect for you. Figure out your conversion rate and multiply that by the payout.

Ex: 15% avg. conversion rate * $1.50 per lead = $0.225

So to make money you have to be paying less than .225. In all reality with zip submits you want to be paying less than $0.10 per click and converting at +10%. Try to lower your bids to $0.05 and try to get more conversions on the backend. Tweaking is what PPC campaigns are all about.
 
Sounds like people just aren't impressed enough to enter their shit. I blame the landing page. I mean... it looks really scammy.

Here's what I would do differently

1. Video - I'd shoot a cheesy ass video of you playing the xbox 360, talking trash about how you got yours free and all you did to get it was click the blue link on the right and filled in your email address.

***I've been testing video landing pages, and they're fuckin hot. not to mention if you make the shit funny or fucked up, you could end up getting some video social network traffic too.

(get your girlfriend to play the xbox topless or something.)


2. Video not an option? All is not lost. You can make some changes to your copy and do some damage.

SUGGESTION: Make a quiz. Some semi-difficult one question shit to answer only a gamer would know, and say if they get it right, and fill in their shit, they'll win an xbox.

Make it really dummied down, cuz you throw around a lot of grandpa words on your landing page right now.... and it sounds like nobody's buying it.

Just my 2cents
 
Adding a basic site border would help improve your authenticity. Every website on the web has at least a simple theme design, and you should too.

But keep testing. You took action, which is good.

Question: How many people have had good success with Copeac? I'm solely using CJ right now.
 
I'm not one of them, but I know for a fact that ALOT of people have had great success with Copeac.
 
CorrectAD said:
1. Video - I'd shoot a cheesy ass video of you playing the xbox 360, talking trash about how you got yours free and all you did to get it was click the blue link on the right and filled in your email address.
Click to expand...

Good thinkin.

What have you found out about having videos near Adsense ads? Any trouble from Big G?
 
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