DirectTrack. Problem?

T

topnotch20k

New member
Dec 31, 2010
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I'm with a network that uses DirectTrack

The general impression I get is that it sucks and there is a good chance that it will fail to record a good percentage of your genuine sales at any given time.

Indeed, my AM has told me on two occasions now when the tracking was off and has added extra sales to my account for those sales that were not accurately reported (although this has always been presented as the 'advertisers tracking had issues and these are the sales they have passed back to us as being legit but unrecorded')

This weekend was a classic case in point where traffic was up but I had 0 sales on an offer that is a consistent earner for me on less traffic. Source was the same and everything else remained equal.

The question is, is there anything I can do about accurate recording of my sales? I'm guessing that the short answer is no but i'm hoping that there is something that can be done...
 


I was on a direct track network that was around for a short amount of time back in 2007 and the sales were off but i still made my commission. direct track is reliable but then again i was with millnic for about 2 months before they shut down
 
Can someone please go ahead and make a new software?
DirectTrack is the lamest, worst, crappiest, dirtiest, filthyiest softwaresolution in the whole universe. shame on the creators.

This college kid who made tracking202, why isn't he doing that?


P.S. Hitpath, linktrust, cakemarketing, and the other bullshit is CRAP as well
this is a real market gap in my opinion
 
While i agree there may be some bloated coding in some of these popular network tracking solutions, I think that the fact of the matter is that cookie based tracking has its flaws in general. The only perfect solution is to build a custom platform for yourself, which isnt going to happen unless you are willing to to spend $250k+ on building it.... and YES it will cost that much to build properly, unless you outsource overseas, which can bring along it's own set of problems.

Just my 2cents :)
 
Bevo Ryan said:
While i agree there may be some bloated coding in some of these popular network tracking solutions, I think that the fact of the matter is that cookie based tracking has its flaws in general. The only perfect solution is to build a custom platform for yourself, which isnt going to happen unless you are willing to to spend $250k+ on building it.... and YES it will cost that much to build properly, unless you outsource overseas, which can bring along it's own set of problems.

Just my 2cents :)
Click to expand...
250k? Exaggeration.
 
Rolling your own solution isn't practical or necessary. There are better options than dT out there.

You're going to have mismatches with client reporting with any tracking system, because your advertisers will sometimes be more lenient than you are (or directTrack is) in crediting you.

dT is awful, across the board, in my opinion. In particular, it's more likely you're going to see false credits from fraudulent completions. I've also seen dT networks with real issues updating third party systems with piggybacked pixels.

If you're literally recording 0 leads in dT for an offer with increased traffic and where leads are recording for the advertiser, then my question would be whether or not you'd successfully recorded leads previously on that campaign. If so, I'd retest to make sure the advertiser didn't move your pixel. Campaign is active? Nobody accidentally edited your geofilter? All that good stuff? You're not getting an unexpected redirect anyplace?

In short, it's not at all uncommon for dT campaigns to miscount, but if it's not tracking at all, I'd say the issue probably lies someplace else.
 
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