Finding Referrer With Media Buys

[shortylow50]

Hey guys,

I know I can find out the referring sites my banners are being displayed on when they are getting CLICKED (Im using prosper for that), but I am wondering if I can find out how many times my banners are being displayed on certain sites without getting clicked? This way, I can tell my ad rep which sites are wasting impressions and not getting clicks.

 

[nickycakes]

considering how different the platforms are, shouldn't you be asking your rep for these stats, since they have them and all

 

[jellyfish]

If they wont show you where your ads are being displayed just assume in your mind that the ad space is being re-brokered out so many times that they are all being displayed on eagles hentai sites.

 

[Unarmed Gunman]

Adserver?

 

[itzbert]

There's different ways but you could serve impressions off of your own ad server with a traffic source that would allow third party publisher & placement specific tags... and if you did that then the optimization would be done by yourself or automated by your ad server.

Also you probably wanna check out AdXpose - Campaign Verification and Optimization