Flippa Listings: $200 in PPC for $4K in revenue?

benwoods

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Mar 7, 2009
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Have any of you looked closely at Flippa website listings? I've seen more than a few who claim to spend something like $200 on PPC per month to drive about $4,000 in revenue (80% margins). I saw one seller respond to a comment that he was driving all of his converting traffic with Clicksor (which I thought was some of the shittiest traffic you could buy).

Does this seem legit? Have any of you seen any low-cost PPC networks perform that well before? Am I missing something?

Here are a few examples:
 


Well naturally, like most sellers on flippa, you're gonna get some bogus claims. Flippa is just as shady as some of the WSO crap you see being sold. You just have to get as much proof as you can from the seller. That and find out where he lives as insurance
 
Doing that on PPC ( $200 for $4k ), yes as I have done it.

Doing it with clicksor.. lol, I aint even gonna comment on that
 
You basically need to ask yourself - would you sell a site making $5,140 a month for $6,720? I mean, sell at just more than the site makes in one month anyway? Where's the logic in that?

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Have any of you looked closely at Flippa website listings? I've seen more than a few who claim to spend something like $200 on PPC per month to drive about $4,000 in revenue (80% margins). I saw one seller respond to a comment that he was driving all of his converting traffic with Clicksor (which I thought was some of the shittiest traffic you could buy).

Does this seem legit? Have any of you seen any low-cost PPC networks perform that well before? Am I missing something?

Here are a few examples:


Second auction is 'currently suspended' on Flippa.
In the comments section someone claim the site is fake and that the seller pretended they had connections with them.
But the seller isn't suspended and has 3 similar auctions up on Flippa right now:

https://flippa.com/3001568-21460-income-wordpress-theme-services-outosourcer-included-no-exp-needed
https://flippa.com/3001582-17875-income-graphic-illustrations-outsourcer-included-no-experience-need
https://flippa.com/3001587-11830-income-infographic-designs-outsourcer-included-no-experience-needed

And to top it off he managed to sell over 7k in similar sites in the last 21 days.

Also, the 1st site he sold (for 3500) is his feedback so far.
Yet 3 weeks after it was 'sold', it still shows as registered to him and on the same servers.
 
Update...

So after one of the Flippa auctions closed, I reached out to a seller and asked if he would be willing to sell me his marketing plan for $xx. He agreed and sent it over.

Here's how he was able to invest so little into PPC for a great return:

The seller basically bought Visa/Amex gifts cards online and used them to set up new Bing accounts. By opening a Bing account with a credit card, he was automatically given a new advertiser bonus credit. Therefore, he would be adding $50 to his Bing account but he would get an additional $50 from Bing for signing up. As a result, he could bid $1 on his CPCs because the bids would really only cost him $0.50. That's exactly how he ran his sites: create credit cards, load them into a new Bing account, create and run campaigns, delete the account, and repeat.

The downside? He said he had to delete his campaigns and account every few days and start all over again, just to stay under Bing's radar. There were a few other steps involved (creating new email addresses, etc) but you get the idea.

It sounded shady as fuck. I mean, this is from the guy who sold me his website marketing plan even after someone paid like $2k for his auction. Not sure what I was expecting, but I never bothered testing his stupid tactic.

Moral of the story: Be really cautious buying on Flippa. I didn't care about spending $xx to see his plan, but I would be fucking livid if I paid thousands for that shitty marketing plan and a one-page website.
 
One thing that is a real tell on Flippa is the age of the site. These types of scams are not usually sustainable for more than 3-4 months. I don't touch sites with anything less than 1 year history for this reason. If you see a site that goes from 0-10k a month in 3 months and its for sale for 1 months' revenue the BS detector should go off immediately.