Read this: SEOmoz | Rewriting the Beginner's Guide: Part 4 Continued - Keyword Usage & Targeting
I'm not saying don't mention the keyword, I'm saying don't work out some stupid percentage - it's a waste of time.
Yes geeky stuff is fun, especially when you throw in money. Every site could always do better, don't get down on this point just make more of them. Volume is sometimes better than quality ... and it's almost always more stable as far as traffic and income goes. It's the whole not putting all your eggs in one basket thing.
Read this: SEOmoz | Rewriting the Beginner's Guide: Part 4 Continued - Keyword Usage & Targeting
I'm not saying don't mention the keyword, I'm saying don't work out some stupid percentage - it's a waste of time.
we're talking about 2 day index updates at this point.