I've just posted a few IM case studies at Which Ad Performed Best? Online Advertising Case Studies (with more to come).
Also created a video on optimizing campaigns with Excel: Using Pivot Tables To Analyze Mobile Campaigns
This project is still a work in progress, and I'm interested in hearing any feedback/criticism that you have (thanks in advance).
Both positive & negative feedback are welcome...
Also created a video on optimizing campaigns with Excel: Using Pivot Tables To Analyze Mobile Campaigns
This project is still a work in progress, and I'm interested in hearing any feedback/criticism that you have (thanks in advance).
Both positive & negative feedback are welcome...