In which order should I read Dan Kennedy's books?

[Paper_Chase]

I've been checking out his stuff on Amazon and it looks epic.

Thing is, most of his books are close to 300 pages long.

That is alot of info to process. The list looks daunting.

Any recommendations on which books are best to read, and in what order would be great. My latest project is a health/wellness type product that I plan to promote online and then hopefully once I gain some traction I can get into niche retail stores. I'm positioning it more as a high quality, high-end, luxury item.

Thank you!!

[ame=http://www.amazon.com/No-B-S-Trust-Based-Marketing-Understandably-UN-Trusting/dp/1599184400/ref=sr_1_1?ie=UTF8&qid=1347423708&sr=8-1&keywords=dan+kennedy]Amazon.com: No B.S.Trust-Based Marketing: The Ultimate Guide to Creating Trust in an Understandably UN-Trusting World (9781599184401): Dan S. Kennedy, Matt Zagula: Books[/ame]
[ame="http://www.amazon.com/The-Ultimate-Sales-Letter-Customers/dp/1440511411/ref=sr_1_2?ie=UTF8&qid=1347423708&sr=8-2&keywords=dan+kennedy"]Amazon.com: The Ultimate Sales Letter: Attract New Customers. Boost your Sales. (9781440511417): Dan S. Kennedy: Books[/ame]
[ame=http://www.amazon.com/No-B-S-Time-Management-Entrepreneurs/dp/1932156852/ref=sr_1_4?ie=UTF8&qid=1347423708&sr=8-4&keywords=dan+kennedy]Amazon.com: No B.S. Time Management for Entrepreneurs (9781932156850): Dan Kennedy: Books[/ame]
[ame=http://www.amazon.com/The-Ultimate-Marketing-Plan-Audience/dp/1440511845/ref=sr_1_5?ie=UTF8&qid=1347423708&sr=8-5&keywords=dan+kennedy]Amazon.com: The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand! (9781440511844): Dan S. Kennedy: Books[/ame]
[ame=http://www.amazon.com/No-B-S-Marketing-Affluent-Prisoners/dp/1599181819/ref=sr_1_6?ie=UTF8&qid=1347423708&sr=8-6&keywords=dan+kennedy]No B.S. Marketing to the Affluent: The No Holds Barred,Kick Butt,Take No Prisoners Guide to Getting Really Rich: Dan S. Kennedy: 9781599181813: Amazon.com: Books[/ame]
[ame=http://www.amazon.com/Official-Rich-Guide-Information-Marketing/dp/1599184109/ref=sr_1_7?ie=UTF8&qid=1347423708&sr=8-7&keywords=dan+kennedy]Amazon.com: Official Get Rich Guide to Information Marketing: Build a Million Dollar Business Within 12 Months (9781599184104): Robert Skrob: Books[/ame]
[ame=http://www.amazon.com/B-S-Price-Strategy-Prisoners-Prosperity/dp/1599184001/ref=sr_1_8?ie=UTF8&qid=1347423708&sr=8-8&keywords=dan+kennedy]Amazon.com: No B.S. Price Strategy: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners Guide to Profits, Power, and Prosperity (9781599184005): Dan S. Kennedy, Jason Marrs: Books[/ame]
[ame=http://www.amazon.com/B-S-Ruthless-Management-People-Profits/dp/1599181657/ref=sr_1_9?ie=UTF8&qid=1347423708&sr=8-9&keywords=dan+kennedy]Amazon.com: No B.S. Ruthless Management of People and Profits: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Guide to Really Getting Rich (9781599181653): Dan S. Kennedy: Books[/ame]
[ame=http://www.amazon.com/B-S-Direct-Marketing-Non-direct-Businesses/dp/1932531572/ref=sr_1_11?ie=UTF8&qid=1347423708&sr=8-11&keywords=dan+kennedy]Amazon.com: No B.S. Direct Marketing: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Direct Marketing for Non-direct Marketing Businesses (9781932531572): Dan Kennedy: Books[/ame]
[ame=http://www.amazon.com/Make-Millions-Your-Ideas-Entrepreneurs/dp/0452273161/ref=sr_1_14?ie=UTF8&qid=1347423708&sr=8-14&keywords=dan+kennedy]How to Make Millions with Your Ideas: An Entrepreneur's Guide: Dan S. Kennedy: 9780452273160: Amazon.com: Books[/ame]

 

[scottspfd82]

Pick one.

They're all pretty good as far as info. They're GREAT examples of lead magnets for his much more profitable self-published product line.

Start with any book. Ascend his sales funnel. Lesson learned.

 

[Andrew Scherer]

I would say the Ultimate Marketing Plan first.

Everything else is a little more specific depending on what you want to do. Example, don't bother reading guide to info marketing if you don't plan on getting into that industry.

After a couple books of his you'll get his message well enough that you don't have to read any more imo. That list you have there is overkill.

 

[Paper_Chase]

I would say the Ultimate Marketing Plan first.

Everything else is a little more specific depending on what you want to do. Example, don't bother reading guide to info marketing if you don't plan on getting into that industry.

After a couple books of his you'll get his message well enough that you don't have to read any more imo. That list you have there is overkill.

Yea, I was thinking about reading that one first. I've heard most of the books just repeat alot of his info and direct you to his website.

 

[scottspfd82]

I was being serious.

You get knowledge from his books.

You get wisdom from studying his funnel.

If you want a book recommendation, I haven't read his front-end book for marketing to the affluent, but his newsletter on the topic is solid. I'd start there given your product choice.