Monetizing a niche sports site - when?

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papaduck

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Oct 13, 2014
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Hello,

I have been building my niche sports news aggregator for about 4 weeks and have got it up to around 300 views a day.

Is now a good time to start monetizing in your opinions? Or should I let it build a little more?

Also, as Adsense is not an option, does anyone know any good CPA networks that have a good selection of sports offers?

Cheers!
 


that 300 views is it unique or does it include bots?
based on memory and experience it doesnt matter when to put the ads, im putting them after a week myself but are not expecting anything at first.. it will be an additional income even if you get 1 click a day on ads
 
If your plan is to monetize it with ads from CPA networks, put them on there now. No reason to wait.

You would only wait if you're trying to build up a following of registered users or something. In that case, you'd focus on getting the sign-ups. (If you placed banner ads, you'd have the opportunity cost of one less place to put a sign-up form.)
 
There's never any real reason to wait to monetize a site like this. Some people fear pissing off the fan-base they are creating and want to slowly merge in monetization. But if you aren't building a huge brand and you're really just arbitraging traffic, slap that shit up there pronto. No sense in wasting traffic.
 
Monetize a.s.a.p.

And consider getting your own product to sell and building a list to sell it.

Be a leader.

Plenty of sheep.
 
thehobbster said:
Some people fear pissing off the fan-base they are creating and want to slowly merge in monetization.
Click to expand...

I've never understood their logic. Do they think that if they put the ads in later, after people got used to an ad-free experience, that the audience reaction is going to be, "gee golly, these ads are a nice addition to my day, I'd like to send the webmaster a thank-you spoon pic for waiting before placing ads on here."
 
Well, I can lay out my understanding of this logic as a newbie webmaster. You read book after book, site after site with marketers saying that if you want that golden chalice, the holy grail that is floods of server crushing traffic, well then sonny listen to these phrases and learn them well: "customer experience", "the customer is king/queen", "philanthropy first, capital second", "live the customer experience, wear their shoes" etc etc. So I guess the real problem is that newbie webmasters like me don't wanna lose something that is touted in print and on marketing websites everywhere as EXTREMELY precious and EXTREMELY hard to acquire - traffic and/or signups. Traffic is touted by "leading figures" as a nervous deer: scare it and it will run away, never to return. We are repeatedly told to handle new traffic with kid gloves, so thats what we do.

Elvis said:
I've never understood their logic. Do they think that if they put the ads in later, after people got used to an ad-free experience, that the audience reaction is going to be, "gee golly, these ads are a nice addition to my day, I'd like to send the webmaster a thank-you spoon pic for waiting before placing ads on here."
Click to expand...
 
Member8200 said:
that 300 views is it unique or does it include bots?
based on memory and experience it doesnt matter when to put the ads, im putting them after a week myself but are not expecting anything at first.. it will be an additional income even if you get 1 click a day on ads
Click to expand...

300 UV and rising.

I can't run adsense unfortunately, G hates me but I'm now waiting for an invite to the Yahoo version. I'm running some peerfly stuff, but I ain't gettin a damn sniff outta them. Been reading around these forums and the general impression I get is that social media traffic is horrid for conversions, just a bunch of click happy peeps with zero cash on the hip and nothing to do. I have to find a way to monetise that.
 
Are you building an opt in email list for this website? If so, you could actually monetize the emails, with either affiliate or CPA offers or by selling solo ads to your competitors or similar niche sports sites. Paid product reviews are another good way to monetize either your site or email list, without making your site look spammy.

That would keep your site ad free, while providing a more effective way of communicating with your site visitors.
 
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