NE3 Journal - hey why not?

I am not a fan of direct linking,

You need to make the site peaceful, calm things people enjoy about the sleep they want.

Are you even getting a QS for your penny words. If not I suggest you remake the landers to target the words. Have them in meta tags, images and things like that to improve density. If you do have a shitload of them make a new campaign ad as many as you possibly can to get the impressions.

Penny words will not have the CTR as the more expensive ones.
 


I am not a fan of direct linking,

You need to make the site peaceful, calm things people enjoy about the sleep they want.

Are you even getting a QS for your penny words. If not I suggest you remake the landers to target the words. Have them in meta tags, images and things like that to improve density. If you do have a shitload of them make a new campaign ad as many as you possibly can to get the impressions.

Penny words will not have the CTR as the more expensive ones.

I'm getting between 7 and 10 QS. And its direct linking from my blog I meant.

My landing page is at You Are Already Planning For Another Sleepless Night and my blog at SleepFixes.com

I send PPC to the LP and do SEO for the actual blog (where I direct link to the offer, not the LP)

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Update: Increased the CPC on a bunch of my keywords, saw an increase in impressions, still no clicks =/

Created another mini blog about the same topic and using Eli's PingCrawler to try and get lots of backlinks and filter them into the real blog.
 
hey, sleepfixes.com, sleepfixes.com/page/2, and sleepfixes.com/page/3 are the same article....they are all the same as sleepfixes.com/what-is-the-right-amount-of-sleep....so you might wanna fix that

Related Blogs


The related blogs section of the review page is copied like 20 times over again...one after another after another..... and some of the articles don't make sense...like under the sleep quick strips...these came out:

And finally I think you should have ways to backtrack through the blog. Like if i clicked on any of the post titles on the bottom of your blog site, they just have the page the article is on, a comments section, and a link or two to the order page. I'd think you'd wanna have a way to get to any article from any page, AND a way back to the main page, besides just the top title banner. just some suggestions.
 
hey, sleepfixes.com, sleepfixes.com/page/2, and sleepfixes.com/page/3 are the same article....they are all the same as sleepfixes.com/what-is-the-right-amount-of-sleep....so you might wanna fix that

Related Blogs


The related blogs section of the review page is copied like 20 times over again...one after another after another..... and some of the articles don't make sense...like under the sleep quick strips...these came out:

And finally I think you should have ways to backtrack through the blog. Like if i clicked on any of the post titles on the bottom of your blog site, they just have the page the article is on, a comments section, and a link or two to the order page. I'd think you'd wanna have a way to get to any article from any page, AND a way back to the main page, besides just the top title banner. just some suggestions.

Clicking next page changes the post that are on the bottom.. you cycle through them 8 at a time.

The Related Blogs: on the review page is a mistake... thanks for catching it. The PingCrawler messes up so I disabled it on this site.

The breadcrumbs i think i'll do. Just need to figure out the best way to optimize it for SEO.

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Natural Sleep Information <-- the second blog where I set up auto-yahoo answers scraper + Eli's pingcrawler. I'll put nofollow on all the links in about a month so all the juice goes straight to my main site and see if that gives me a boost in rankings.
 
Got my first click yay.

Last night -
124 Impressions
1 C2LP
1 C2O
0 Sales

I'm debating whether I should make the ads run all day instead of just at night. But I feel my best ROI will come at night, just need more impressions.

My dummy site is indexed, I've seena few trackbacks come in.
 
So far I've spent $6, 19 clicks out of 7200 impressions (0.28%), 14 click throughs to offer and 0 conversions.

Vamping up my PPC campaign with more keywords and more targetted ads. I've decided to make my ads more targetted, have adjusted LP's for specific ad groups, and have content related ad groups. I'll let you guys know how the changes effect my rates.

QUESTION
Broad match or phrase match? Which is more effective?