Here's a tip I use to maximize conversions from landing page to zip submit page:
Pick a zip submit page with a nice blinking arrow next to the zip entry field. Use that exact same blinking arrow next to the vote button on your landing page. As long as it is a recognizable arrow that stands out from the rest of the boring, static page, your viewer's eyes will see it next to the vote button and then their eyes will go right to it as soon as the zip page loads. All they will see is the arrow, and "please enter your zip". 20% of the time (for me), the person just puts their zip in. It's all about guiding their eyes, a blinking arrow can do that.
One of the best tips I've heard so far. I've solved my QS problems by opening up a new account. Seems that my account's bad history with crappy ads had something to do with the problem.
Here is another tip. Add a meta refresh redirect in between the Yes/no button and the zip submit page. Tell the user to enter their zip code in the box. Hell, even add a blinking arrow on that page. When I implement this, My conversions increased ALOT. Its all about telling the user what to do. I mean really, what if I came across a voting page like yours and clicked yes only to come upon some free gift card crap? I wouldn't really know what to do unless you told me to. (thats where the meta refresh and blinking arrow come in).
Another thing, make sure the offer your using is a poll offer. Like best buy vs circuit city. the user will think it a continuation of the poll. Also, you might aswell setup your landing page like the zip submit offer's landing page. Make the user less confused.
Hope that helped.
Capture the zip code on your end, and then just pre-populate the advertisers form. There's all sorts of creative things you can do on your end to encourage them to enter their zip. Heck, stick to incentive zip submits if you have to (they are out there) and you can do a million things to incentive them to enter their zip.
Seems like the key with something like this is to be able to automate a lot of it so you can scale it as big as possible...
Sorry looks like everyone made hunky dory here... but fuck Noise... If your running a polling site and can only get 1:2 (50% visitors) to vote... You need to Stop and look over your ad copy. I get 87% to vote on 1 of my current polls, and an astounding 91% on another.
Good points on animated arrows, pre-pop, etc
I like the meta refresh in between where you tell them what they need to do... very K.I.S.S.
do you actually count votes and display results or is it all fake poll?
wsmith810, are you having trouble with zip submits tracking and converting? Over the last few days, today being the worst, my EPC has gone down and I can't really find any offers that track well, my AM at copeac even admits he has told me to try offers today that no longer work now(he didn't know they didn't)..
EnjoyEffective immediately all email/zip submits that are listed with a ^ symbol next to it are being hidden in COPEAC. New and improved offers are being created and the existing traffic will be redirected to them once they are available.
COPEAC will send you notification once the new offers are available within the next couple of weeks. Traffic will continue as normal, but once the offers are created, they will be transitioned over seamlessly.
but fuck Noise... If your running a polling site and can only get 1:2 (50% visitors) to vote... You need to Stop and look over your ad copy. I get 87% to vote on 1 of my current polls, and an astounding 91% on another..